Semantic Relevance Inference for Absolute Search Ranking
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Solution Overview
Problem
Existing systems struggle to accurately determine the absolute relevance of content items in relation to search queries, relying on relative relevance scores that are context-dependent and require conversion for effective use in composite allocation systems.
Innovation Solution
A system employing generative AI-based search and retrieval, combined with machine learning model retraining, to generate absolute relevance scores by logging and analyzing user interactions, query contexts, and content item evaluations, thereby refining the relevance ranking process.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Measurement precision
If relative relevance scores are used for content retrieval, then the system can operate with simpler scoring mechanisms, but the accuracy of relevance determination deteriorates because relative scores are context-dependent and require conversion for effective use
Solution Approach 1:
The patent transforms the relevance scoring parameter from relative scores (context-dependent, requiring conversion) to absolute scores (independent, directly usable). This is achieved by training machine learning models to output absolute relevance scores that represent the true relevance of content items to search queries, eliminating the need for complex conversion processes and improving measurement precision.
Solution Approach 2:
The patent replaces the mechanical scoring system (rule-based relative scoring) with an intelligent system (machine learning models) that automatically learn and generate absolute relevance scores. This substitution enables the system to achieve higher accuracy in relevance determination while the models handle the complexity internally, providing clean absolute scores to the retrieval system.
2Measurement precision
If machine learning models are retrained with user feedback, then the relevance ranking accuracy improves, but the time and computational resources required increase
Solution Approach 1:
The patent implements a feedback mechanism where user interactions (clicks, dwell time, selections) are collected and used to retrain the machine learning models. This continuous feedback loop allows the system to learn from actual user behavior and improve relevance ranking accuracy over time. The feedback is processed efficiently by updating model parameters incrementally, balancing accuracy improvement with acceptable retraining time.
Solution Approach 2:
The patent performs preliminary actions by pre-processing user feedback data and preparing training datasets before model retraining. This includes aggregating user interactions, filtering relevant feedback, and formatting data in advance, which reduces the actual retraining time and computational burden when model updates are needed.
Data Source
AI summary
Methods and systems provide content searching and retrieval using generative artificial intelligence (AI) Models. The system is configured to receive a user search for content, media or item listings. The system receives a natural language-based input associated with a client device of a user. The system generates a search criterion for the received natural language-based input. The system, via the generative AI-bases search and retrieval system, generates a relevancy-ranked output listing of content items. The relevancy-ranked output listing content items responsive to the generated search criterion content items having an associated content identifier and a content description. The system causes portions of the relevancy-ranked output listing to be rendered at the client device of the user.


