Semantic Text Matching for Search Result Relevance
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Solution Overview
Problem
Current search engines face challenges in accurately ranking search results due to the sheer volume of information online, often returning irrelevant results because they rely solely on word matching rather than understanding the concepts behind the search query and document content.
Innovation Solution
Implementing semantic-text matching to identify query concepts and document concepts, constructing features based on these matches, and using ranking algorithms that consider the relevance and context of query words within network documents.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Measurement precision
If word matching is used for search ranking, then search speed is fast, but search result relevance is low
Solution Approach 1:
The patent segments the search ranking process into multiple independent scoring components: term match score, concept match score, and semantic match score. Each component evaluates different aspects of relevance independently, allowing the system to achieve high precision through aggregation of multiple simple scores rather than one complex scoring mechanism.
Solution Approach 2:
The patent introduces concept tags as an intermediary layer between query terms and document content. Instead of directly matching words to concepts, the system uses concept tags as mediators that bridge the gap between literal word matching and semantic understanding, enabling relevance improvement without direct complex analysis of the entire document.
2Measurement precision
If semantic matching is implemented, then search result accuracy is improved, but processing time increases
Solution Approach 1:
The patent performs preliminary action by pre-computing and storing concept tags for documents during indexing. The concept tags are extracted and stored in advance, so during search, the system only needs to match pre-computed tags rather than performing complex semantic analysis in real-time, significantly reducing search processing time while maintaining accuracy.
Solution Approach 2:
The patent creates a simplified copy of the document's semantic structure through concept tags. Instead of working with the full complex document content during search, the system uses these compressed conceptual representations (copies) that capture the essential meaning without the redundant details, enabling fast matching while preserving accuracy.
3Reliability
If only word matching is used, then system complexity is low, but irrelevant documents are included in results
Solution Approach 1:
The patent applies local quality by evaluating different aspects of document relevance through separate scoring components. Each component (term match, concept match, semantic match) focuses on specific local aspects of the document-query relationship, allowing the system to identify and weight appropriate relevance signals while ignoring irrelevant ones, improving overall reliability without requiring complete analysis of every document aspect.
Data Source
AI summary
In one embodiment, access a search query comprising one or more query words, at least one of the query words representing one or more query concepts; access a network document identified for a search query by a search engine, the network document comprising one or more document words, at least one of the document words representing one or more document concepts; semantic-text match the search query and the network document to determine one or more negative semantic-text matches; and construct one or more negative features based on the negative semantic-text matches.


