Sensor-Based User Interest Detection for Personalized Shopping

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Solution Overview

Problem

Consumers are overwhelmed by numerous buying choices and product information when shopping, and existing technologies lack effective methods to assist shoppers in making informed decisions or personalizing offers based on user interests and profiles.

Innovation Solution

A system that uses sensors and electronic tags to detect user interest levels in products, obtaining information about relevant products and user profiles, and managing interactions by sending alerts, offers, and instructions to mobile devices and unmanned vehicles to facilitate personalized shopping experiences.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If comprehensive product information is provided to consumers, then consumers can make informed decisions, but consumers become overwhelmed by excessive information and choices

Engineering Contradiction:
Improveproduct information accessibilityVSAvoiddecision-making complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The system monitors user behavior through sensors (pickup actions, dwell time, browsing patterns) and uses this feedback to dynamically adjust and personalize the information presented to each user, filtering out irrelevant options and highlighting products matching their interests and purchase history

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The system pre-processes and analyzes user profiles, purchase histories, and product catalogs before shopping sessions, preparing personalized recommendations and filtering mechanisms in advance to reduce the information burden during actual shopping

Inventive Principle:
Principle #10Preliminary action

2Adaptability or versatility

If personalized offers are provided based on user profiles, then shopping experience is enhanced, but system complexity increases

Engineering Contradiction:
Improvepersonalization capabilityVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system automatically collects user data through sensors and mobile device interactions, autonomously builds and updates user profiles, and generates personalized offers without requiring manual intervention, reducing operational complexity while maintaining high adaptability

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system uses a unified multi-functional platform that handles user authentication, product tracking, profile management, recommendation generation, and offer delivery through a single integrated architecture, reducing overall system complexity despite multiple functions

Inventive Principle:
Principle #6Universality (Multi-functionality)

3Measurement precision

If sensors and electronic tags are deployed throughout the physical environment, then user interest detection is improved, but implementation cost and complexity increase

Engineering Contradiction:
Improveuser interest detection accuracyVSAvoidimplementation complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The system combines multiple sensing modalities (weight sensors in shelves, computer vision cameras, mobile device sensors, RFID tags) into an integrated detection network that cross-validates signals to accurately determine user interest without requiring any single complex sensor system

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The mobile device acts as an intermediary between the physical sensors and the central processing system, collecting and pre-processing data from various sensors locally before transmitting to the server, reducing the complexity burden on the central system

Inventive Principle:
Principle #24Intermediary (Mediator)

Data Source

PatentUS11430016B2Managing interactions of products and mobile devices
Publication Date: 2022.08.30 AT&T INTELLECTUAL PROPERTY I L P
  • US11430016B2 patent drawing
  • US11430016B2 patent drawing
  • US11430016B2 patent drawing

AI summary

Sensors may detect a user's locations and interest level of a product. Based on the interest level, messages may be sent to a server in order to obtain information, such as location, about a category of products and further display the obtained information to a mobile device.