Server Apparatus for Accurate Questionnaire Scene Identification

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Existing questionnaire survey methods struggle to accurately collect responses from viewers regarding specific scenes in media, such as movies, as viewers often fail to remember all scenes, leading to inaccurate reflections of interest and non-interest in survey results.

Innovation Solution

A server apparatus that collects and compares ambient sound data from a terminal device with stored sound data to identify the scene being viewed, allowing for accurate response collection and differentiation between interested and non-interested scenes, while also incorporating response information and operation data to enrich survey content and prevent fraudulent responses.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Measurement precision

If questionnaire is distributed to each viewer after seeing the movie, then the viewer can submit responses, but the viewer does not remember all scenes leading to inaccurate survey results

Engineering Contradiction:
Improveaccuracy of questionnaire resultsVSAvoidmemory retention of scenes
Core Design Contradiction:
Measurement precisionVSLoss of information

Solution Approach 1:

The patent replaces the human memory-based scene identification with an automated audio recognition system. The server compares audio data from the video content with audio data captured from the viewer's terminal device to automatically identify which scene the viewer is watching, eliminating the need for the viewer to remember scene details.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Solution Approach 2:

The patent introduces an intermediary audio recognition system that mediates between the video content and the questionnaire response. The server acts as an intermediary that receives audio data, identifies the current scene through comparison with stored video audio, and links the viewer's response to the correct scene without requiring the viewer to manually identify it.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Adaptability or versatility

If survey collects responses about multiple scenes, then comprehensive survey data is obtained, but responses from different scenes mix together reducing accuracy

Engineering Contradiction:
Improvecomprehensiveness of survey coverageVSAvoidaccuracy of scene-specific responses
Core Design Contradiction:
Adaptability or versatilityVSMeasurement precision

Solution Approach 1:

The patent segments the video content into distinct scenes with unique audio characteristics. By comparing audio data and identifying specific scene segments, the system can accurately attribute each questionnaire response to a particular scene, allowing comprehensive multi-scene surveys while maintaining scene-specific accuracy.

Inventive Principle:
Principle #1Segmentation

3Productivity

If respondent submits response during scene viewing, then real-time response collection is achieved, but scene identification becomes difficult

Engineering Contradiction:
Improvespeed of response collectionVSAvoidcomplexity of scene identification
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The patent replaces complex manual scene identification with automated audio recognition. The server automatically compares audio data from the video with audio captured from the terminal device, enabling real-time scene identification without requiring complex user interaction or manual scene tracking.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Solution Approach 2:

The system enables self-service scene identification where the terminal device automatically captures audio data and the server automatically performs the comparison and identification process without requiring user intervention for scene selection or identification.

Inventive Principle:
Principle #25Self-service

Data Source

PatentUS8645506B2Server apparatus for collecting a response of a questionnaire, questionnaire response collection method, questionnaire response collection program and computer-readable recording medium recorded with a questionnaire response collection program
Publication Date: 2014.02.04 RAKUTEN GROUP INC
  • US8645506B2 patent drawing
  • US8645506B2 patent drawing
  • US8645506B2 patent drawing

AI summary

A server apparatus and the like for accurately collecting responses of questionnaires from respondents who submit responses to the questionnaires with regard to a target including a plurality of scenes and in which the scene changes over an elapsed time.Ambient sound data of a terminal device collected when response operation is performed from the terminal device on the basis of the response operation with which a respondent submits a response to the questionnaire are received, and the received sound data are compared with the sound data of the target stored by the storage means, and on the basis of the comparison result, the scene of the target is identified.