Automated Session Recording for Website UX Optimization
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Solution Overview
Problem
Current methods for improving user experience on websites are time-consuming and costly, as they rely on manual reviews and user feedback, which may not accurately identify issues faced by novice users, leading to potential frustration for the target audience.
Innovation Solution
A system and method for analyzing in-page behavior by recording user sessions, generating insights based on user experience factors, and reporting them to optimize website performance and user experience.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Measurement precision
If manual review methods are used to collect user experience input, then developers can review websites using various devices and browsers, but the process becomes time-consuming and costly
Solution Approach 1:
The system enables users to automatically record and report their own browsing sessions and experiences without requiring developer intervention. Users self-collect experience data through automated session recording, eliminating the need for developers to manually review each device and browser combination.
Solution Approach 2:
The patent replaces the mechanical manual review process with an automated electronic system that uses session recording, analysis algorithms, and automated reporting to collect and process user experience data, substituting human effort with computational automation.
2Loss of information
If user feedback submissions are collected, then developers can identify issues spotted by motivated users, but the feedback may not represent the experiences of novice or average users
Solution Approach 1:
The system universally captures browsing sessions from all user types (novice, average, and motivated users) through automated recording, ensuring that the data pool represents the entire target audience rather than only motivated feedback submitters. The multi-functional system collects both behavioral data and experience insights from diverse user segments.
Solution Approach 2:
The system implements continuous feedback collection through automated session recording that captures actual user experiences as they occur, providing ongoing data about novice and average user interactions with the website, rather than relying on selective feedback submissions.
3Ease of manufacture
If developers manually optimize website UX based on limited feedback, then they can adjust site aspects, but the process becomes costly and difficult to standardize
Solution Approach 1:
The system transforms UX optimization from a manual, subjective process into a data-driven process by changing the parameters from developer intuition to measurable session metrics, user behavior patterns, and experience scores that can be objectively analyzed and standardized.
Solution Approach 2:
The patent replaces manual UX optimization with an automated system that uses session analysis algorithms to identify issues and generate optimization recommendations, increasing productivity by eliminating the time-consuming manual review and adjustment process.
Data Source
AI summary
A system and method for analyzing in-page behavior. A method includes recording sessions of users browsing a website, wherein a session is time-ordered collection of a user's interactions with one or more webpages belonging to the website; analyzing recorded sessions to generate session insights, wherein the session insights are based in part on user experience factors, wherein each user experience factor relates to behavior of a user within each webpage visited during a session; and reporting the generated experience insights.