Shared AR Store Layout for Real-World Product Placement

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Solution Overview

Problem

Existing AR shopping systems lack the ability for multiple users to interact in real-time for shared shopping experiences and often fail to account for the real-world environment when placing virtual objects, leading to inefficiencies and broken illusions.

Innovation Solution

A system that allows multiple users to engage in a shared AR shopping experience, where virtual items are placed considering the physical layout and geometry of the real-world environment, enabling real-time feedback and interaction.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If virtual objects are placed without considering real-world environment, then placement is simple and fast, but the illusion of virtual objects in real-world is broken

Engineering Contradiction:
Improveillusion maintenanceVSAvoidenvironment analysis complexity
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The system performs preliminary analysis of the real-world environment by detecting surfaces, objects, and spatial geometry before placing virtual objects. This advance preparation ensures that virtual objects are positioned correctly to maintain the illusion, rather than attempting corrections after placement.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The patent introduces intermediary components including camera systems for capturing real-world environments, computer vision algorithms for analyzing surfaces and objects, and coordinate transformation systems that bridge virtual and physical spaces. These intermediaries enable accurate environment understanding without requiring direct complex interactions.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Adaptability or versatility

If multiple users interact in real-time, then shopping experience is enhanced, but resource consumption increases

Engineering Contradiction:
Improvemulti-user interaction capabilityVSAvoidcomputational resource consumption
Core Design Contradiction:
Adaptability or versatilityVSUse of energy by moving object

Solution Approach 1:

The system segments the computational workload by dividing the virtual store environment into discrete zones or regions that can be independently rendered and managed. Each user's view is further segmented to show only relevant portions of the environment, reducing overall computational requirements while maintaining multi-user interaction capabilities.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent dynamically adjusts rendering parameters such as resolution, detail level, and frame rate based on the number of active users and their device capabilities. When multiple users are present, the system optimizes resource allocation by adjusting these parameters to balance interaction quality with computational efficiency.

Inventive Principle:
Principle #35Parameter changes

3Productivity

If manual navigation through virtual store is required, then user control is precise, but time consumption increases

Engineering Contradiction:
Improveshopping efficiencyVSAvoidnavigation time
Core Design Contradiction:
ProductivityVSLoss of time

Solution Approach 1:

The system implements feedback mechanisms where user behavior patterns, preferences, and interaction history are continuously monitored and analyzed. This feedback enables the virtual store to adapt by pre-positioning relevant items, adjusting navigation suggestions, and optimizing the shopping path based on real-time user actions and historical data.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The patent enables the virtual store environment to automatically serve users by implementing intelligent item recommendation systems, automatic cart updates, and contextual information provision. The system proactively identifies shopping opportunities and presents them to users without requiring extensive manual navigation or searching.

Inventive Principle:
Principle #25Self-service

Data Source

PatentUS12567102B2Customized virtual store
Publication Date: 2026.03.03 SNAP INC
  • US12567102B2 patent drawing
  • US12567102B2 patent drawing
  • US12567102B2 patent drawing

AI summary

Aspects of the present disclosure involve a system comprising a computer-readable storage medium storing a program and a method for performing operations comprising: receiving, from a client device of a first user, a request from the first user to engage in an AR shopping experience curated by a store; identifying a first real-world product available for purchase from the store; receiving an image of a real-world environment of the first user; generating a first AR item that represents the first real-world product; comparing visual attributes of the first AR item to physical layouts of a plurality of real-world objects depicted in the image of the real-world environment; and overlaying the first AR item on a first real-world object of the plurality of real-world objects in the image responsive to comparing the visual attributes of the first AR item to the physical layouts of the plurality of real-world objects.