Multi-Holder Shelf Clip for Flexible Graphic Display

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Solution Overview

Problem

There is a limited capacity for positioning graphics and information on shelving systems, and existing solutions do not allow for easy and quick changes in advertising or product information due to movement or changes in goods.

Innovation Solution

A shelf clip made of clear or translucent plastic with multiple holders and a clip portion that secures to the shelf, allowing for vertical and angled display of graphic cards and serving as a barrier to prevent goods from falling, featuring inclined walls and hook portions for secure grip.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If traditional shelving systems are used with limited graphic positioning options, then the structure remains simple, but the ability to display and change advertising or product information is restricted

Engineering Contradiction:
Improvegraphic display flexibilityVSAvoidshelving system complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The shelving system is segmented into modular components: the shelf structure, the clip mechanism, and interchangeable graphic cards. This segmentation allows the graphic display portion to be independently modified without changing the entire shelving system, thereby improving adaptability while maintaining overall system simplicity.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The clip mechanism serves multiple functions: it secures the shelf edge, holds graphic cards in place, and provides structural support. This multi-functionality reduces the need for additional components, allowing enhanced graphic display capabilities without proportionally increasing system complexity.

Inventive Principle:
Principle #6Universality (Multi-functionality)

2Adaptability or versatility

If goods are moved around or change frequently, then product variety increases, but the time required to update advertising or product information increases

Engineering Contradiction:
Improveproduct information update capabilityVSAvoidtime to change graphics
Core Design Contradiction:
Adaptability or versatilityVSLoss of time

Solution Approach 1:

The graphic display system is made dynamic through the clip mechanism that allows graphic cards to be quickly inserted and removed. This dynamic design enables rapid updates of product information to match changing inventory, reducing the time loss associated with reconfiguring displays.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

Graphic cards are pre-designed and pre-positioned in the clip mechanism, allowing for quick swaps when products change. The preliminary preparation of graphic materials and their integration into the clip system enables rapid deployment of new product information without time-consuming assembly processes.

Inventive Principle:
Principle #10Preliminary action

3Quantity of substance

If a single holder is used for graphics, then the device complexity is low, but the capacity to hold multiple graphic cards or display options is limited

Engineering Contradiction:
Improvenumber of graphic cards heldVSAvoidholder structure complexity
Core Design Contradiction:
Quantity of substanceVSDevice complexity

Solution Approach 1:

Multiple graphic card holders are nested within the single clip structure, allowing several graphic cards to be held in sequence. This nesting arrangement increases the quantity of graphic cards that can be displayed while keeping the overall holder structure integrated and relatively simple.

Inventive Principle:
Principle #7Nested doll (Nesting)

Solution Approach 2:

The holder structure utilizes vertical spacing and angular positioning to accommodate multiple graphic cards in different orientations. By exploiting the third dimension (vertical space and angle), the system increases graphic card capacity without proportionally increasing horizontal footprint or structural complexity.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Data Source

PatentUS10181273B2Shelf clip with graphic holder
Publication Date: 2019.01.15 MENASHA CORP
  • US10181273B2 patent drawing
  • US10181273B2 patent drawing
  • US10181273B2 patent drawing

AI summary

A shelf clip having a first display holder and a second display holder is provided. The clip is configured to clip onto the lip of a shelf of shelving display.