Shelf Display Module With Sliding Tray and Integrated Label Lighting
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Solution Overview
Problem
Retail display fixtures lack flexibility and efficiency in displaying diverse products while providing relevant information, as they often require manual adjustments and lack effective illumination and labeling systems.
Innovation Solution
A shelf-type display module comprising a carrier tray assembly with protruding tracks and a detachable front assembly featuring a fanfold extrusion with label sleeves and a rotatable cover, combined with an insert tray that can be easily slid along the tracks to accommodate different products, and LED lighting for product illumination.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If traditional display fixtures are used, then product display is possible, but flexibility and efficiency in displaying diverse products is limited
Solution Approach 1:
The display fixture is divided into modular components: a base assembly with carrier tray and a separate detachable front assembly. This segmentation allows independent configuration and replacement of each module to accommodate different product types and display requirements, enhancing flexibility without requiring complex manual adjustments to the entire structure.
Solution Approach 2:
The detachable front assembly can be easily attached and detached from the base assembly, and the cover is rotatably coupled to the main body. These dynamic features enable quick reconfiguration of the display fixture for different products, improving adaptability while reducing the complexity of manual adjustments through simple snap-fit and rotational mechanisms.
2Loss of information
If information labeling systems are added to display fixtures, then information accessibility improves, but device complexity increases
Solution Approach 1:
The label sleeves are integrated into the fanfold extrusion, which is itself housed within the detachable front assembly. This merging of labeling components with the structural assembly provides information accessibility without requiring separate, complex labeling systems. The labels are embedded in the display structure itself.
Solution Approach 2:
The detachable front assembly serves multiple functions: it provides structural support, houses the fanfold extrusion with label sleeves for information display, and contains the rotatable cover for employee access. This multi-functionality delivers comprehensive information accessibility while avoiding the complexity of multiple separate systems.
3Illumination intensity
If illumination systems are integrated into display fixtures, then product visibility improves, but device complexity and energy consumption increase
Solution Approach 1:
The LED light is mounted on the bottom surface of the carrier tray, nesting the illumination source within the base assembly structure. This integration provides effective product illumination while avoiding the complexity of separate illumination systems, as the light is embedded in the existing structural component.
4Ease of operation
If detachable components are used in display fixtures, then ease of operation improves, but reliability of assembly may worsen
Solution Approach 1:
The detachable front assembly is pre-configured with the fanfold extrusion and label sleeves during manufacturing. This preliminary action ensures that when the assembly is detached and reattached, the information display components are already in their correct positions, maintaining assembly stability and reliability while preserving ease of operation for reconfiguration.
Applied Scientific Principles
This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.
Function Achieved in This Case
The solution enhances product visibility and information accessibility for both employees and customers, allowing for flexible product arrangement and efficient inventory management while providing effective lighting for product display.
Implementation Method 1
at least one light mounted to the bottom of the carrier tray
Data Source
AI summary
A shelf-type display module includes a carrier tray assembly including a carrier tray having a top, a bottom, a plurality of tracks and at least one light. The plurality of tracks protrude from the top of the carrier tray and the at least one light is mounted to the bottom of the carrier tray. An insert tray includes a main body having components for holding products for display and components for mating with the plurality of tracks on the carrier tray. The components of the main body that mate with the plurality of tracks on the carrier tray slide along the plurality of tracks from a right side to a left side of the carrier tray or from the left side to the right side of the carrier tray.


