Shelf-ready wrap-around shipper display system
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Solution Overview
Problem
Current retail display systems are inefficient in transitioning from shipping to display configuration, requiring significant effort and material, and often do not meet the requirements of being easy to assemble, ship, and set up, while also being environmentally friendly and 'shelf-ready' for consumer access.
Innovation Solution
A display system comprising a tray and hood portion that can be easily converted from a shipping configuration to a display configuration by breaking adhesive connections, allowing the hood portion to be lifted away from the tray, forming a fully-enclosed carton in shipping and an open display for merchandising, using standard equipment and minimizing material usage.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Strength
If the display system uses adhesive connections to join the hood portion and tray portion, then the structural integrity during shipping is improved, but the ease of assembly and disassembly deteriorates
Solution Approach 1:
The adhesive connections are pre-applied to the hood portion and tray portion during manufacturing, creating a ready-to-ship enclosed carton structure. This preliminary bonding ensures structural integrity during shipping while allowing for controlled separation at the retail location when needed for display setup.
2Object-affected harmful factors
If the display system is designed as an enclosed carton for shipping, then the protection of product during transport is improved, but the ease of product access and replenishment deteriorates
Solution Approach 1:
The display system is segmented into two main portions: the hood portion and the tray portion. During shipping, these portions form an enclosed carton for protection. At the retail location, the hood portion is separated from the tray portion, transforming the system into a display configuration where products are easily accessible and replenishable while maintaining protection.
3Stability of the object's composition
If the display system uses traditional assembly methods, then the structural stability is improved, but the time and effort required for setup increases
Solution Approach 1:
The adhesive connections are pre-applied during manufacturing, eliminating the need for complex assembly procedures at the retail location. The display system arrives ready-to-ship with all necessary bonding already in place, requiring only simple separation and reconfiguration actions for setup, thereby dramatically reducing setup time and effort while maintaining structural stability.
4Loss of substance
If the display system is designed to be fully enclosed for shipping, then the material efficiency is improved, but the adaptability to different display configurations deteriorates
Solution Approach 1:
The display system is designed with dynamic reconfigurability, transitioning from a static enclosed carton during shipping to an open display configuration at the retail location. The hood portion can be separated from the tray portion through adhesive connection breakdown, allowing the system to adapt between shipping and display modes while maintaining material efficiency through the use of a single integrated structure.
Applied Scientific Principles
This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.
Function Achieved in This Case
The solution enables efficient and cost-effective conversion to a 'shelf-ready' display configuration, reducing assembly and shipping complexities, and utilizing less material, thus aligning with retail requirements for ease of use and environmental sustainability.
Implementation Method 1
The display system is configured to be transitioned from the shipping configuration to the display configuration by breaking an adhesive connection between the at least one glue flap panel and the tray portion
Data Source
AI summary
A display system for containing and displaying product includes a tray portion and a hood portion. The tray portion includes a bottom panel, and the hood portion includes a top panel and at least one glue flap panel disposed adjacent to the top panel. The display system is convertible from a shipping configuration in which the tray and hood portions cooperate to form an enclosed carton, into a display configuration in which the hood portion is separated completely from the tray portion. The display system is configured to be transitioned from the shipping configuration to the display configuration by breaking an adhesive connection between the at least one glue flap panel and the tray portion and lifting the hood portion away from the tray portion.