Digital Signage Floor Plan Configuration

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Solution Overview

Problem

Existing digital signage systems face challenges in configuring content displays within store layouts, making it difficult to effectively utilize multiple content pieces and adjust settings based on time and location.

Innovation Solution

An information processing apparatus that acquires layout information and content details, allowing users to visualize signage device positions on a floor plan, select content, and manage playlists and content configurations, ensuring alignment with store layouts and product availability.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If multiple pieces of content are used for digital signage display, then content variety and advertisement effectiveness are improved, but it becomes difficult to set and manage content with consideration of store layout and location

Engineering Contradiction:
Improvecontent varietyVSAvoidcontent configuration difficulty
Core Design Contradiction:
Adaptability or versatilityVSEase of operation

Solution Approach 1:

The patent introduces a spatial dimension to content management by displaying signage device icons on a floor plan view. This visual spatial representation allows operators to configure content based on physical store layout, transforming the abstract content selection process into a spatially-aware task where content can be assigned to specific locations considering their physical context in the store.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Solution Approach 2:

The floor plan view serves as an intermediary interface between the operator and the content management system. Instead of directly managing multiple content pieces through complex menus, the operator interacts with visual icons representing signage devices on the floor plan, which then links to content selection. This intermediary simplifies the operation while maintaining layout awareness.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Ease of operation

If content is configured without considering store layout, then configuration process is simplified, but content display relevance to store fixtures and products is reduced

Engineering Contradiction:
Improveconfiguration simplicityVSAvoidspatial context information
Core Design Contradiction:
Ease of operationVSLoss of information

Solution Approach 1:

By adding the spatial dimension through floor plan visualization, the system preserves spatial context information that would otherwise be lost in traditional content management interfaces. The floor plan view maintains the physical layout relationships while enabling content configuration, allowing operators to see both the spatial context and content options simultaneously.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

3Loss of information

If detailed layout information is integrated into the configuration system, then content display relevance is improved, but system complexity increases

Engineering Contradiction:
Improvespatial context retentionVSAvoidsystem complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The system segments the configuration process into distinct visual components: the floor plan view showing signage device icons at their physical locations, and the content selection interface. This segmentation allows detailed layout information to be presented in a manageable, visual format rather than through complex data structures, reducing perceived system complexity while retaining spatial context.

Inventive Principle:
Principle #1Segmentation

Data Source

PatentUS11620823B2Information processing apparatus, non-transitory computer readable storage medium, information processing method, and signage system
Publication Date: 2023.04.04 FAST RETAILING
  • US11620823B2 patent drawing
  • US11620823B2 patent drawing
  • US11620823B2 patent drawing

AI summary

An information processing apparatus for configuring a signage device acquires layout information including position information of at least one signage device in a target area and a floor plan which enables identification of placement of at least one fixture placed in the target area, and content information associated with content to be displayed on the signage device. The information processing apparatus displays an icon corresponding to the signage device at a position corresponding to position information in the floor plan. On receiving a selection of the icon from a user, the information processing apparatus displays content information set in the signage device or content information to be set in the signage device, which enhances the user-friendliness in checking or setting up configuration details.