Simple Checkout Tokenization for Secure E-Commerce

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Solution Overview

Problem

Current e-commerce checkout processes require users to manually enter sensitive financial account information, making them vulnerable to theft and requiring updates for new cards, while lacking real-time account information integration and loyalty benefits.

Innovation Solution

The Simple Checkout system allows users to authenticate with their account center credentials instead of entering card details, leveraging the credit provider's system for secure transactions and real-time account updates, integrating loyalty information, and providing a seamless checkout experience across devices and platforms.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If users manually enter financial account information for checkout, then the checkout process can be completed, but security vulnerability increases and manual updates are required for new cards

Engineering Contradiction:
ImprovesecurityVSAvoidmanual entry requirement
Core Design Contradiction:
ReliabilityVSEase of operation

Solution Approach 1:

The system enables self-service by automatically retrieving and updating card information from the credit provider's system without requiring manual user input. The credit provider's system autonomously provides current card details, including new cards, eliminating the need for users to manually enter or update financial information.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The credit provider's system acts as an intermediary between the user and the e-commerce platform. Instead of users directly entering sensitive financial information, the intermediary system securely transmits card details and authentication tokens, reducing security vulnerabilities associated with manual entry and storage.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Ease of operation

If traditional checkout processes are used, then all card details must be entered and stored, but this increases security risks and requires frequent manual updates

Engineering Contradiction:
Improvecheckout convenienceVSAvoidcard information security
Core Design Contradiction:
Ease of operationVSLoss of information

Solution Approach 1:

The system extracts only the essential authentication elements (token and expiration date) needed for checkout while eliminating the need to store or transmit full card details such as card numbers and security codes. This extraction approach maintains checkout convenience while significantly reducing security risks.

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

Instead of storing original sensitive card information, the system uses a token - a secure copy or representation of the card data - that can be safely transmitted and stored. This token serves as a functional equivalent for authentication purposes without exposing actual financial information.

Inventive Principle:
Principle #26Copying

3Productivity

If manual card information entry is required, then users must update information for new cards, but this increases time loss and reduces checkout efficiency

Engineering Contradiction:
Improvecheckout speedVSAvoidmanual update time
Core Design Contradiction:
ProductivityVSLoss of time

Solution Approach 1:

The system performs preliminary action by automatically obtaining and storing authentication tokens and expiration dates from the credit provider's system in advance. When a new card is issued, the information is already prepared and updated in the system before checkout, eliminating the need for manual updates at the time of purchase.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The credit provider's system autonomously handles the update of card information, including new card issuance, without requiring user intervention. The system self-updates token and expiration date information, freeing users from time-consuming manual update tasks and maintaining high checkout speed.

Inventive Principle:
Principle #25Self-service

Data Source

PatentUS11645697B2Simple checkout
Publication Date: 2023.05.09 BREAD FINANCIAL PAYMENTS INC
  • US11645697B2 patent drawing
  • US11645697B2 patent drawing
  • US11645697B2 patent drawing

AI summary

A system and method for simple checkout is described. A computing device is used to access a website. The computing device receives a selection of an item to purchase at the retail website. The computing device provides purchase authorization information from the credit account app to a checkout of the retail website without the user providing account information for the credit account.