Single Device Persona Management via Activity-Based Routing

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Solution Overview

Problem

Users face challenges in managing multiple personas or roles with separate devices, leading to cumbersome and costly setups, as well as difficulties in filtering and managing incoming communications and data across different roles.

Innovation Solution

A single device that seamlessly switches between multiple personas or roles based on various criteria, including activities, location, time, and user preferences, using a system with receiver, identifier, activity, and transmit components to filter and manage communications and data accordingly.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If users manage multiple personas with separate devices, then each persona can be handled independently, but the device quantity and management complexity increase

Engineering Contradiction:
Improvepersona management capabilityVSAvoidnumber of devices
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent combines multiple persona management capabilities into a single device by integrating role identification components and activity-based routing mechanisms. The system merges work persona, personal persona, and other role-specific functionalities into one unified device, eliminating the need for multiple separate devices while maintaining independent persona management.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The single device is designed to perform multiple functions across different personas simultaneously. It universally handles work communications, personal messages, and other role-specific activities through a unified interface that automatically adapts to the user's current activity context, making the device versatile across all persona requirements.

Inventive Principle:
Principle #6Universality (Multi-functionality)

2Device complexity

If all communications are routed to a single device, then device management is simplified, but filtering and accessing role-specific information becomes difficult

Engineering Contradiction:
Improvedevice managementVSAvoidinformation filtering
Core Design Contradiction:
Device complexityVSEase of operation

Solution Approach 1:

The system implements self-service information filtering through automatic role identification and activity-based routing. The device autonomously determines which persona is active based on detected activities, applications, or user context, and automatically routes incoming communications to the appropriate persona without requiring manual user intervention or complex filtering configurations.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system uses feedback mechanisms where the role identification component continuously monitors user activities and device state, then feeds this information back to the communication routing system. This real-time feedback loop enables dynamic adjustment of information filtering and presentation based on the current persona context.

Inventive Principle:
Principle #23Feedback

3Ease of operation

If the device automatically switches between personas, then user interaction is simplified, but the switching accuracy and user control may be reduced

Engineering Contradiction:
Improvepersona switchingVSAvoidrole identification accuracy
Core Design Contradiction:
Ease of operationVSMeasurement precision

Solution Approach 1:

The persona switching mechanism is designed to be dynamic rather than static. The role identification component continuously adapts to changing user activities and contexts, adjusting persona detection based on real-time signals from multiple sources including active applications, communication patterns, and device usage behavior. This dynamic approach maintains high switching accuracy while keeping user interaction minimal.

Inventive Principle:
Principle #15Dynamics

Data Source

PatentUS10719535B2Single device with multiple personas
Publication Date: 2020.07.21 MICROSOFT TECHNOLOGY LICENSING LLC
  • US10719535B2 patent drawing
  • US10719535B2 patent drawing
  • US10719535B2 patent drawing

AI summary

A single device that receives communications, resources, data, and/or other information intended for a user having multiple contact addresses is provided. The single device can receive various information intended for multiple telephone numbers, email aliases, screen names, aliases, other means of contact, or combinations thereof. The device can selectively forward the information to the user based on a current user role, user preferences, contact information, or based on other criteria. If information is to be forwarded to the user at substantially the same time as receipt, automatic means of notifying the user of the role for which the communication is intended are provided.