Smart Broadcasting Device Audio Marketing Delivery

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Solution Overview

Problem

Existing methods for pushing marketing information to users through service clients are not personalized or intuitive enough, affecting marketing effectiveness and user experience.

Innovation Solution

An audio broadcast method and system that uses a smart broadcast device to receive and play audio files containing marketing content from a server, allowing for direct and intuitive delivery of marketing information to users, with features like encrypted data connections, verification values, and decoupling from the service client for reduced complexity.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If marketing information is pushed through service client to user, then information delivery is achieved, but the delivery is not personalized or intuitive enough

Engineering Contradiction:
Improveintuitiveness of marketing information deliveryVSAvoidmarketing effectiveness
Core Design Contradiction:
Ease of operationVSReliability

Solution Approach 1:

The patent replaces the traditional text-based or visual marketing information delivery mechanism with an audio broadcast mechanism. The smart broadcast device receives audio broadcast instructions from the server and plays audio files containing marketing content through its audio player, providing a more intuitive and personalized delivery experience that does not rely on the service client interface.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

2Loss of information

If service client interacts with background server to push marketing information, then information can be delivered, but implementation complexity increases

Engineering Contradiction:
Improvemarketing information deliveryVSAvoidimplementation complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The patent extracts the marketing information delivery function from the service client system and implements it independently through the smart broadcast device. The broadcast device directly receives audio broadcast instructions from the server and plays audio files locally, eliminating the need for complex interactions between service client, server, and broadcast device, thus reducing implementation complexity.

Inventive Principle:
Principle #2Taking out (Extraction)

3Reliability

If audio file is downloaded and stored locally, then broadcast reliability is improved, but device memory usage increases

Engineering Contradiction:
Improvebroadcast reliabilityVSAvoiddevice memory usage
Core Design Contradiction:
ReliabilityVSQuantity of substance

Solution Approach 1:

The patent implements a hybrid approach where the smart broadcast device checks locally whether the required audio file is already stored before attempting to download it. If the audio file exists in local storage, it is used directly; otherwise, it is downloaded from the server. This preliminary check avoids unnecessary downloads and reduces memory usage while ensuring broadcast reliability.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS11669872B2Smart broadcasting device
Publication Date: 2023.06.06 ADVANCED NEW TECHNOLOGIES CO LTD
  • US11669872B2 patent drawing
  • US11669872B2 patent drawing
  • US11669872B2 patent drawing

AI summary

Methods, systems, and apparatus, including computer programs encoded on computer storage media, for broadcasting audio. In one aspect, the method includes receiving, from a server by a smart broadcasting device associated with a service client, an audio broadcast instruction; in response to receiving the audio broadcast instruction, downloading an audio file corresponding to the audio broadcast instruction, wherein the audio file comprises a marketing content related to services provided by the server to the service client associated with the smart broadcasting device; and broadcasting, by the smart broadcasting device, the audio file by using a speaker of the smart broadcasting device.