Smart platform counter display system and method
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Solution Overview
Problem
Conventional merchandise display systems require predefined product placement and modification, such as adding tags or special bases, which affect aesthetics and are difficult to implement, especially for products like cosmetics with metal containers, and lack dynamic interaction and real-time tracking of sales data and customer engagement.
Innovation Solution
A smart counter display system using digital cameras and AI to identify products and interact with customers without predefined placement or physical modifications, allowing dynamic product arrangement and real-time data tracking.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Reliability
If RFID tags or bar codes are added to products for identification, then product identification reliability is improved, but product aesthetics and implementation ease deteriorate
Solution Approach 1:
The patent replaces physical tags, bar codes, and RFID stickers with a camera-based visual recognition system. Instead of attaching mechanical or electronic identification components to products, the system uses digital imaging and image processing to identify products based on their visual characteristics, thereby maintaining product aesthetics while enabling reliable identification
Solution Approach 2:
The patent creates a digital copy (image) of the product's visual appearance and uses this copy for identification purposes. The camera captures the product's visual features, and the system processes these image data to identify the product, eliminating the need for physical identification tags while maintaining identification reliability
2Measurement precision
If predefined product placement is required for identification, then product identification accuracy is improved, but product display flexibility deteriorates
Solution Approach 1:
The patent transitions from a static, predefined placement system to a dynamic recognition system. Instead of requiring products to be placed in fixed positions, the camera continuously captures images and the system dynamically processes these images to identify products regardless of their position on the display, thereby enabling flexible product arrangement while maintaining identification accuracy
Solution Approach 2:
The patent moves from a one-dimensional approach (predefined placement locations) to a multi-dimensional approach by capturing products from multiple angles and using comprehensive image processing. The system can identify products based on their visual features regardless of orientation or position, effectively adding spatial flexibility without sacrificing identification precision
3Reliability
If special bases or podiums with unique patterns are used for product identification, then product identification reliability is improved, but device complexity and visual appeal deteriorate
Solution Approach 1:
The patent replaces complex mechanical identification bases and podiums with a software-based image recognition system. Instead of using physical structures with unique patterns, the system uses computer vision algorithms to identify products based on their natural visual features, thereby reducing hardware complexity while maintaining or improving identification reliability
Solution Approach 2:
The patent creates a universal identification system that can recognize any product within its training set without requiring product-specific hardware modifications. The single camera and image processing system can identify multiple different products, eliminating the need for each product to have its own special base or podium, thereby reducing overall system complexity
4Device complexity
If static information displays are used, then system simplicity is improved, but customer interaction and information dynamism deteriorate
Solution Approach 1:
The patent transforms the static information display into a dynamic system that automatically updates based on real-time product identification and customer interaction detection. The display content changes in response to which products are present and which products customers are viewing, providing an adaptive experience without requiring complex manual configuration
Solution Approach 2:
The patent implements a feedback loop where the system continuously monitors product placement and customer interactions, then uses this information to dynamically adjust the displayed content. The display provides feedback to customers about the products they are viewing, creating an interactive experience while maintaining relatively simple system architecture
Data Source
AI summary
A smart product display system has a base on which a product can be placed. A product camera mounted to the base is used to image a field of view over the base. Images from the product camera are analyzed to identify products that are placed on the base and to detect when a customer has interacted with a product, such as by lifting it up. When a product interaction is detected, information about the product is presented on a display. The display can be integrated in a riser extending upwardly from the base. A customer camera can be used to capture images of a person in the vicinity of the system. Images from the customer camera can be analyzed to identify an attribute of an imaged person and an output, such as a content display or an alert, generated responsive to the attribute.