Personalized Smart-List Video Channels for Diverse Devices

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Solution Overview

Problem

Electronic commerce systems face challenges in providing digital content that can conform to diverse devices and user preferences, requiring substantial user interaction and navigating complex interfaces, especially for users accustomed to less interactive devices like traditional televisions.

Innovation Solution

A system that uses a video content provider communicating with an electronic commerce application and a similarity engine to encode digital content into streams, allowing seamless presentation on various devices with minimal user interaction, by determining content based on user profiles and device capabilities, and transmitting encoded content using appropriate codecs.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If digital content is provided to conform to all devices and user preferences, then user satisfaction and adaptability improve, but system complexity and user interaction requirements increase

Engineering Contradiction:
Improvecontent adaptabilityVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system performs preliminary actions by pre-generating multiple versions of digital content in different formats, resolutions, and codecs before the user requests them. The content processing server analyzes device capabilities in advance and prepares appropriate content variations, so when a user requests content, the suitable version is already ready for immediate delivery without requiring complex real-time processing.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The content processing server acts as an intermediary between the content source and various client devices. It receives content requests, analyzes device capabilities, and automatically selects or transforms the appropriate content format. This intermediary layer shields users from system complexity by handling format conversion and compatibility issues transparently, allowing diverse devices to access suitable content without users needing to understand the underlying complexity.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Measurement precision

If comprehensive user input is required to preview and purchase digital content, then content selection accuracy improves, but ease of operation deteriorates

Engineering Contradiction:
Improvecontent selection accuracyVSAvoiduser interface simplicity
Core Design Contradiction:
Measurement precisionVSEase of operation

Solution Approach 1:

The system implements self-service by automatically analyzing user profiles, device capabilities, and content preferences to generate personalized content recommendations and previews. Instead of requiring users to manually input extensive preferences, the system autonomously processes available information and presents tailored content options, allowing users to simply browse and select from pre-filtered results that match their preferences.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system employs feedback mechanisms by continuously learning from user interactions, viewing history, and purchase behavior to refine content recommendations. User preferences are dynamically updated based on implicit feedback from content consumption patterns, enabling the system to improve content selection accuracy over time without requiring explicit user input for each interaction.

Inventive Principle:
Principle #23Feedback

3Ease of operation

If traditional television-like simplicity is provided, then ease of operation improves, but adaptability to diverse devices and preferences deteriorates

Engineering Contradiction:
Improveinterface simplicityVSAvoiddevice compatibility
Core Design Contradiction:
Ease of operationVSAdaptability or versatility

Solution Approach 1:

The content processing server provides universal functionality by automatically adapting a single content source into multiple formats suitable for different devices. Rather than requiring separate content delivery systems for each device type, the server implements multi-functionality by performing format conversion, resolution adjustment, and codec selection based on the requesting device's capabilities, enabling one system to serve diverse devices with appropriate content variations.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Data Source

PatentUS10455266B2Personalized smart-list video channels
Publication Date: 2019.10.22 AMAZON TECH INC
  • US10455266B2 patent drawing
  • US10455266B2 patent drawing
  • US10455266B2 patent drawing

AI summary

Disclosed are various embodiments for providing one or more streams of digital content to a user. A request for content may be received by a video content provider from a client device. Digital content may be determined by the video content provider, encoded in a stream, and transmitted to the client device. The digital content may be determined based at least in part on a user and/or the client device requesting the digital content.