Unified Search Interface for Social Context Ranking

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Solution Overview

Problem

Users face difficulties in searching for relevant information across disparate systems like social networks, video sharing sites, and the World Wide Web due to the ambiguity of queries and the need to navigate multiple interfaces, leading to unclear and irrelevant search results.

Innovation Solution

A system that receives user queries, obtains social context information from multiple sources, modifies search results rankings based on this information, and provides annotated results, presenting them in a unified interface that highlights content associated with the user's social connections.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If users search across multiple disparate systems (social networks, video sharing sites, web), then the coverage of search results is improved, but the complexity of navigating multiple interfaces increases

Engineering Contradiction:
Improvesearch coverageVSAvoidinterface complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent combines multiple search interfaces (social networks, video sharing sites, web search) into a single unified search interface. The system aggregates content from these disparate sources and presents them together in one interface, eliminating the need for users to navigate multiple separate systems while maintaining comprehensive search coverage.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The search system is designed to perform multiple functions simultaneously - it can search across different data types (videos, social content, web pages) and different sources through a single interface. This universal interface handles various search requirements without requiring separate specialized interfaces for each source type.

Inventive Principle:
Principle #6Universality (Multi-functionality)

2Speed

If traditional search engines are used, then the search speed is fast, but the relevance of results to user context is poor

Engineering Contradiction:
Improvesearch speedVSAvoidresult relevance
Core Design Contradiction:
SpeedVSMeasurement precision

Solution Approach 1:

The system incorporates social context information as feedback to improve result relevance. By analyzing user connections, interactions, and social signals, the system adjusts search results to better match user preferences and context while maintaining efficient search processing speeds.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The patent changes the parameters used for ranking search results by incorporating social context signals alongside traditional relevance factors. This modifies the weighting and prioritization of results based on user-specific social information, improving relevance without fundamentally changing the search execution speed.

Inventive Principle:
Principle #35Parameter changes

3Measurement precision

If queries are made more specific to improve precision, then the clarity of search intent is improved, but the flexibility of search formulation is reduced

Engineering Contradiction:
Improvesearch precisionVSAvoidquery flexibility
Core Design Contradiction:
Measurement precisionVSAdaptability or versatility

Solution Approach 1:

The system performs preliminary analysis of user context and social information before processing the search query. By pre-loading and analyzing social connection data, user interactions, and contextual signals, the system can automatically refine and disambiguate queries based on user profile information, improving precision while allowing users to maintain flexible, natural query formulations.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS9208228B1Searching using social context
Publication Date: 2015.12.08 GOOGLE LLC
  • US9208228B1 patent drawing
  • US9208228B1 patent drawing
  • US9208228B1 patent drawing

AI summary

In one aspect, a system includes: an indexing engine for indexing a plurality of sources of content, receiving a search query and returning search results; a ranking engine for ranking search results to produce ranked results, the ranking engine coupled to receive search results from the indexing engine; a modification engine for generating modified results using information from additional sources and the ranked results, the modification engine coupled to receive the ranked results from the ranking engine, the modification engine coupled to receive the information from the additional sources; and a presentation engine for sending modified results and an annotation, the presentation engine coupled to receive modified results and the annotation from the modification engine, the presentation engine coupled to provide the modified results and the annotation to a client device. The present disclosure also includes a method for retrieving social videos.