Social Information Display Timing Based on User Behavior Data
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Solution Overview
Problem
The operation of constructing mutual comments with other users in social interaction platforms is tedious, affecting the social interaction experience.
Innovation Solution
A method for displaying information that involves obtaining user behavior data to determine social information and display timing, including social portals or prompt information, to facilitate establishing social relationships based on user interaction metrics such as comment replies and page access frequencies.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If social controls are provided on personal information homepage to guide users to establish social relationships, then social interaction functionality is improved, but the operation becomes tedious and affects social interaction experience
Solution Approach 1:
The system proactively constructs mutual comments and generates social portal recommendations before users explicitly search for them. By analyzing user behavior data (likes, comments, follows) and automatically creating pre-screened mutual comment candidates, the system performs the tedious work of social relationship discovery in advance, allowing users to simply review and select from ready-made options rather than manually searching for potential connections
Solution Approach 2:
The system enables users to review and select from automatically constructed mutual comments and social portal recommendations without requiring manual effort to find potential connections. The automated generation and filtering of social relationship candidates serves the user's needs for social interaction while minimizing their operational burden, making the system work for the user rather than requiring the user to work the system
2Ease of operation
If social information is displayed continuously to enhance user engagement, then social interaction experience is improved, but information overload and user distraction occur
Solution Approach 1:
The system displays social information (mutual comments, social portal recommendations) at specific trigger points during user interaction rather than continuously. Social portals are displayed when users complete specific actions like liking or commenting on content, and mutual comments are shown at appropriate moments in the interaction flow. This periodic, context-triggered display provides social information when it is most relevant and useful, avoiding constant interruptions and information overload while maintaining engaging social interaction experience
3Measurement precision
If manual construction of mutual comments is required to establish social relationships, then social relationship accuracy is improved, but time consumption and operational complexity increase
Solution Approach 1:
The system automatically constructs mutual comments by analyzing user behavior data (likes, comments, follows) and identifying potential social connections before users need them. This pre-construction process filters and ranks potential mutual comments based on relevance and likelihood of meaningful interaction, providing accurate social relationship recommendations in advance so users don't need to spend time manually exploring potential connections
Solution Approach 2:
The system introduces an automated intermediary process that analyzes user behavior data and generates mutual comment recommendations, acting as a mediator between raw user data and final social relationship establishment. This intermediary automatically filters, ranks, and presents the most relevant social connection opportunities, maintaining accuracy while eliminating the need for users to manually evaluate numerous potential connections
Data Source
AI summary
The disclosure provides a method, a server, a terminal, and a storage medium for displaying information. The method includes: obtaining user behavior data of a current user account; determining social information and a display timing of the social information in response to the user behavior data conforming to a display condition, the social information at least comprising a social portal for establishing a social relationship with a target user account, or prompt information of the social portal; and displaying the social information in response to conforming to the display timing.