Social Graph Node Bootstrapping via Taste Profile Transfer

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Solution Overview

Problem

Current online search tools for topical advice require expertise in using search engines and often produce voluminous results that are time-consuming to sift through, and static databases quickly become outdated, necessitating improved natural language-based search capabilities that can adapt and refine content continuously.

Innovation Solution

A computer-based advice facility that collects topical information, filters it based on an 'interestingness' aspect, determines an interestingness rating, and provides recommendations to users through a process of machine learning, asking questions, and learning from user feedback to optimize advice delivery.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Quantity of substance

If traditional search engines are used to search for topical advice, then comprehensive results can be obtained, but the results are voluminous and time-consuming to sift through

Engineering Contradiction:
Improvesearch results volumeVSAvoidtime to sift through results
Core Design Contradiction:
Quantity of substanceVSLoss of time

Solution Approach 1:

The system implements feedback loops where user interactions (clicks, time spent, selections) are continuously monitored and fed back into the machine learning models. This allows the system to learn from user behavior patterns and progressively refine recommendation accuracy, reducing the time users need to spend searching through results while maintaining comprehensive coverage of relevant advice.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The system automatically performs the sifting and filtering work that would otherwise require user time and effort. Machine learning algorithms autonomously analyze search results, user profiles, and interaction patterns to generate personalized recommendations, effectively making the system self-serve the user's information needs without requiring manual filtering.

Inventive Principle:
Principle #25Self-service

2Reliability

If static databases of advice are used, then information can be stored and retrieved, but the databases quickly become outdated

Engineering Contradiction:
Improveadvice accuracyVSAvoiddatabase freshness
Core Design Contradiction:
ReliabilityVSDuration of action of stationary object

Solution Approach 1:

The system transitions from static databases to dynamic, continuously updating recommendation models. Machine learning algorithms process incoming data streams and user interactions in real-time, allowing the advice system to adapt and evolve alongside changing user needs and information landscapes, ensuring ongoing reliability without becoming outdated.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The system maintains continuous learning and updating operations rather than periodic updates. Machine learning models run continuously to process new data, refine patterns, and update recommendations, ensuring the advice remains current and relevant without interruption or degradation over time.

Inventive Principle:
Principle #20Continuity of useful action

3Measurement precision

If expert search skills are required to use search tools effectively, then precise results can be obtained, but the tools become difficult to operate

Engineering Contradiction:
Improvesearch result precisionVSAvoidsearch tool usability
Core Design Contradiction:
Measurement precisionVSEase of operation

Solution Approach 1:

The system performs the complex query formulation and result filtering tasks automatically based on user behavior patterns. Machine learning models analyze user profiles, historical interactions, and contextual data to generate precise recommendations without requiring users to possess expert search skills or formulate complex queries themselves.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system dynamically adjusts search parameters, weighting factors, and filtering criteria based on learned user preferences and interaction patterns. This allows the system to optimize result precision for each user automatically, adapting to individual needs without requiring users to manually configure or understand search parameters.

Inventive Principle:
Principle #35Parameter changes

Data Source

PatentUS11263543B2Node bootstrapping in a social graph
Publication Date: 2022.03.01 EBAY INC
  • US11263543B2 patent drawing
  • US11263543B2 patent drawing
  • US11263543B2 patent drawing

AI summary

A method includes identifying a graph of a social network, the graph including nodes and edges, each edge connects two nodes, some of the plurality of nodes represent members of the social network, some edges of the plurality of edges represent a relationship between two associated nodes, creating a first taste profile for a first member node, the taste profile identifying a first entity of interest to the first member, identifying a second member node based on an absence of a second taste profile for the second member node, the second member node is connected to the first member node, determining that the second member node is connected to the first member node, creating a second taste profile for the second member node using the first taste profile, and providing a recommendation to a member associated with the second member node based on the created second taste profile.