Social Media Aggregation Platform for Event Content Control
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Solution Overview
Problem
The event, entertainment, broadcast, corporate hospitality, trade show, convention, and advertising industries face challenges in managing and controlling social media content, ensuring engagement, enhancing user experience, and analyzing opinions and experiences during events, particularly in real-time and post-event.
Innovation Solution
A social media management platform that aggregates, moderates, curates, and analyzes social media content in real-time, using a multi-level user permission system, standing searches across globally positioned nodes, and archiving capabilities to provide controlled and relevant content to both local and remote audiences, while tracking unauthorized sharing and promoting events through targeted hashtags and keywords.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If social media is opened up for events to extend audiences and increase engagement, then audience reach and participation are improved, but control and management of shared content deteriorates
Solution Approach 1:
The patent introduces a social media management platform as an intermediary between event organizers and social media users. This platform aggregates content from multiple social media sources, applies moderation rules, and delivers approved content through controlled channels, thereby extending audience reach while maintaining management control.
Solution Approach 2:
The system segments content management into distinct functional modules: content aggregation from various social media platforms, moderation filtering based on predefined rules, approval workflows, and controlled distribution channels. This segmentation allows independent optimization of each function while managing overall complexity.
2Productivity
If real-time social media content is aggregated and broadcast to enhance user experience, then engagement is improved, but content reliability and control deteriorate
Solution Approach 1:
The system performs preliminary actions by pre-configuring moderation rules, approval workflows, and content filtering criteria before social media content is aggregated. This allows real-time content processing while ensuring reliability through pre-established control mechanisms.
Solution Approach 2:
The patent implements feedback loops where content is monitored, moderated, and adjusted based on predefined criteria and user responses. The system continuously refines content selection and distribution based on engagement metrics and moderation outcomes, maintaining both real-time responsiveness and content reliability.
3Measurement precision
If comprehensive social media analysis is performed to measure opinions and experiences, then insight quality is improved, but processing time and resource requirements worsen
Solution Approach 1:
The system extracts and focuses analysis on specific, pre-defined parameters such as sentiment, keywords, and experience metrics from social media content. By extracting only the most relevant information rather than analyzing all content comprehensively, the system achieves high measurement precision while reducing processing time and resource requirements.
Data Source
AI summary
Devices, systems, and methods for controlling, enhancing, archiving, and analyzing social media related to an event are disclosed. In some instances, the method includes: aggregating, using a computing device, posts made to at least one social media platform by a plurality of posters to identify a plurality of posts related to an event; filtering the identified plurality of posts related to the event to identify a plurality of relevant posts; and broadcasting the plurality of relevant posts for display on at least one display.