Dynamic Social Network Asset Allocation via User Behavior Trading

Solution Overview

Problem

Conventional social network systems face challenges in optimizing the use of limited and unlimited network assets due to inflexible asset allocation methods, which do not adapt to individual user needs or behaviors, leading to inadequate utilization and inefficient resource distribution.

Innovation Solution

A system and method that facilitate self-regulation through the trading and gifting of network assets among users and between users and the network, based on user behavior, such as log-in activity, communication frequency, and feedback, to redistribute resources more equitably and promote good behavior.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Device complexity

If fixed minimum level of network assets is allocated to all users, then system simplicity is maintained, but resource allocation efficiency deteriorates

Engineering Contradiction:

Improveasset allocation systemVSAvoidnetwork asset utilization

Core Design Contradiction:

Device complexityVSProductivity

Solution Approach 1:

The patent transforms the static fixed asset allocation into a dynamic system where assets can be traded, gifted, and reallocated based on user behavior. Users can exchange assets through market mechanisms, and the system automatically adjusts allocations based on observed user activities such as login frequency, communication patterns, and content contributions, making the allocation flexible and adaptive rather than rigid and uniform

Inventive Principle:

Principle #15Dynamics

Solution Approach 2:

The patent implements self-service by enabling users to autonomously manage their own asset portfolios through trading and gifting operations. Users can independently decide to buy, sell, gift, or receive assets based on their own needs and behaviors without requiring centralized manual allocation decisions, allowing the system to self-regulate resource distribution through user-driven market interactions

Inventive Principle:

Principle #25Self-service

2Productivity

If network assets are allocated based on user behavior, then resource distribution efficiency is improved, but system complexity increases

Engineering Contradiction:

Improveresource distribution efficiencyVSAvoidasset allocation system

Core Design Contradiction:

ProductivityVSDevice complexity

Solution Approach 1:

The patent incorporates feedback mechanisms where user behaviors such as login activity, communication frequency, and content contributions are continuously monitored and fed back into the asset allocation system. This feedback loop allows the system to automatically adjust asset distributions based on observed user patterns, creating a responsive allocation mechanism that adapts to changing user needs and behaviors without requiring complex manual intervention

Inventive Principle:

Principle #23Feedback

Solution Approach 2:

The patent introduces an intermediary asset trading platform that mediates between user behaviors and asset allocations. Rather than directly complex behavior analysis leading to allocation decisions, the system uses market-based intermediary mechanisms (trading prices, gift exchanges) to translate user behaviors into asset distributions, simplifying the overall system architecture while maintaining efficiency

Inventive Principle:

Principle #24Intermediary (Mediator)

3Ease of manufacture

If conventional fixed asset allocation is used, then system maintenance is simplified, but user needs adaptation deteriorates

Engineering Contradiction:

Improvesystem maintenanceVSAvoiduser needs adaptation

Core Design Contradiction:

Ease of manufactureVSAdaptability or versatility

Solution Approach 1:

The patent transforms the static fixed asset allocation into a dynamic system where assets can be traded, gifted, and reallocated based on user behavior. Users can exchange assets through market mechanisms, and the system automatically adjusts allocations based on observed user activities such as login frequency, communication patterns, and content contributions, making the allocation flexible and adaptive rather than rigid and uniform

Inventive Principle:

Principle #15Dynamics

Solution Approach 2:

The patent implements self-service by enabling users to autonomously manage their own asset portfolios through trading and gifting operations. Users can independently decide to buy, sell, gift, or receive assets based on their own needs and behaviors without requiring centralized manual allocation decisions, allowing the system to self-regulate resource distribution through user-driven market interactions

Inventive Principle:

Principle #25Self-service

Data Source

PatentUS7716300B2Systems and methods to facilitate self regulation of social networks through trading and gift exchange

Publication Date: 2010.05.11 MICROSOFT TECHNOLOGY LICENSING LLC

AI summary

The subject invention provides a unique system and method that facilitates self-regulation of a social network system based at least in part on user behavior, and in particular on good or desirable user behavior. The system and method involve monitoring user behavior such as user activity and user interactions with other users and the network itself. Several factors can be weighed to determine whether the user behavior is good. Network assets or rights can be allocated to good users in the form of gifts or trade exchange opportunities whereas less desirable or bad users may not receive such gifts or trade opportunities or assets and rights might be revoked from them. By watching user behavior and promoting good behavior in this manner, the social network can be managed and self-regulated to optimize the utilization and distribution of both limited and unlimited assets (e.g., network created and user created assets or resources).