Social Network Positive Rating Curation System

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Solution Overview

Problem

Social networking websites face challenges in helping users make informed decisions about products or services due to overwhelming and irrelevant information, as well as the influence of negative reviews, which can skew opinions and make it difficult for businesses to showcase their positive offerings effectively.

Innovation Solution

A system that allows users to curate and share only positive ratings and recommendations based on their connections and expert opinions, enabling targeted and relevant product or service suggestions by filtering results based on user relationships, expertise, and other criteria, while also providing businesses with tools to build networks of loyal customers and promote their services.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Quantity of substance

If all user reviews and feedback are displayed on review sites, then comprehensive information is provided, but negative reviews dominate and skew user decisions

Engineering Contradiction:
Improvequantity of reviewsVSAvoidreliability of recommendations
Core Design Contradiction:
Quantity of substanceVSReliability

Solution Approach 1:

The patent extracts only positive reviews and feedback from the complete set of user reviews, displaying exclusively positive information while omitting negative reviews. This selective extraction resolves the contradiction by providing sufficient quantity of positive recommendations without the distorting effect of negative feedback that would otherwise dominate user decisions.

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

Instead of displaying all reviews including negative ones (conventional approach), the patent inverts the approach by displaying only positive reviews and explicitly excluding negative feedback. This inversion changes the information landscape from a mixed bag of opinions to a curated collection of positive endorsements, thereby improving recommendation reliability.

Inventive Principle:
Principle #13The other way round (Inversion)

2Reliability

If expert reviews are used to provide reliable recommendations, then decision quality improves, but coverage of all businesses is insufficient due to resource constraints

Engineering Contradiction:
Improvequality of recommendationsVSAvoidcoverage of businesses
Core Design Contradiction:
ReliabilityVSAdaptability or versatility

Solution Approach 1:

The patent introduces social connections as an intermediary mechanism between experts and users. Instead of relying solely on a limited number of expert reviewers to cover all businesses, the system uses users' social networks to amplify and distribute expert recommendations, thereby expanding coverage while maintaining reliability through trusted connections.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system enables users to actively contribute reviews and feedback about businesses they have experienced, rather than relying exclusively on a centralized team of expert reviewers. This self-service approach allows the community to generate coverage for a wide variety of businesses while maintaining quality through social validation and connection-based trust.

Inventive Principle:
Principle #25Self-service

3Measurement precision

If social connections are used to filter recommendations, then relevance to user interests increases, but information from diverse sources may be limited

Engineering Contradiction:
Improverelevance of recommendationsVSAvoiddiversity of information sources
Core Design Contradiction:
Measurement precisionVSAdaptability or versatility

Solution Approach 1:

The patent segments the information source into two distinct channels: social connections for personalized recommendations and expert reviewers for authoritative coverage. This segmentation allows the system to simultaneously provide highly relevant recommendations through social filters while maintaining diversity of information sources through the separate expert review channel, resolving the contradiction between precision and versatility.

Inventive Principle:
Principle #1Segmentation

Data Source

PatentUS10769698B2Method for sharing information and positive ratings of products, services, individuals and organizations in a social network
Publication Date: 2020.09.08 LOGIX FUSION
  • US10769698B2 patent drawing
  • US10769698B2 patent drawing
  • US10769698B2 patent drawing

AI summary

Each user of the social network is prompted to list their favorite products (i.e., cell phones, computers, movies, cars, groceries, and others), services (i.e., accounting, carpet cleaning, legal, medical, landscaping, and others), people (i.e., celebrities, executives, consultants, specialist, and other people), and organizations (any business, non-profit organizations, and others). The data is then available for the member and other associated members to view and search. Members are allowed to only list items with positive ratings. Search results are organized based on the Search Criteria specified. The System is also utilizing a generic hardware/software interface that enables communication of the information directly from the place of business (Retail Store Interface).