Social Network Tip Ranking and Privacy Filtering
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Solution Overview
Problem
Users often distrust reviews from strangers on content provider websites, and lengthy product or business reviews may deter viewers from reading them, leading to a lack of engagement with available recommendations.
Innovation Solution
A social networking system collects and analyzes user tips, displaying relevant and short recommendations on topic pages, considering user relationships, privacy settings, and relevance scores, allowing users to share tips within the system or import them from external sources, and presenting them in a user-friendly interface.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of information
If users post detailed reviews on content provider webpages, then review information completeness is improved, but user reading engagement deteriorates due to lengthy content
Solution Approach 1:
The patent segments detailed reviews into two formats: full detailed reviews for completeness and shortened tip versions for quick consumption. Users can choose to post tips (short) or full reviews (detailed), and the system displays both formats appropriately, allowing readers to get key information quickly without being overwhelmed by lengthy content.
2Loss of information
If users post reviews from strangers on content provider webpages, then information availability is improved, but user trust in recommendations deteriorates
Solution Approach 1:
The patent introduces social networking system as an intermediary layer between reviewers and readers. Tips are posted within the social networking context where users have established relationships, rather than as anonymous reviews on external content provider sites. This social context mediation increases trust while maintaining information availability.
3Loss of information
If the social networking system displays all collected tips to viewing users, then information completeness is improved, but system complexity in filtering and privacy management increases
Solution Approach 1:
The patent implements privacy settings where users self-determine their own tip visibility preferences. Users can control who sees their tips through personal privacy configurations, and the system automatically applies these settings without requiring complex centralized filtering. This self-service approach maintains information completeness for authorized users while simplifying system complexity.
Data Source
AI summary
A social networking system provides tips to users about non-user entities within the social networking system. Tips include short questions, comments, reviews and non-user entities include businesses, products, bands, songs etc. Tips are provided by users of the social networking system, wherein the tips are displayed to other users of if the other users meet privacy criteria associated with the tips. Additionally, tips are ranked based on the likelihood that a user will view or read the tip. Tips with the greatest likelihood are ranked higher than those with a lower likelihood. Selected tips with a high likelihood to be viewed are displayed to a viewing user on the topic page or within the user's news feed story.