Social Sharing Recommendation System

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Solution Overview

Problem

Existing systems lack an effective method to provide personalized recommendations based on social network sharing activity and consumption information, leading to suboptimal user experiences in networked shopping environments.

Innovation Solution

A system and method that analyze social network sharing activity and consumption information to identify correlations, generating recommendations for users based on these correlations, including items or services that are likely to be of interest to the user or their social network connections.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If social network sharing activity and consumption information are collected and analyzed, then personalized recommendations can be generated to improve user engagement, but system complexity and data processing requirements increase

Engineering Contradiction:
Improvepersonalization capabilityVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system segments the recommendation generation process into distinct modules: a social network module that collects sharing activity data, a consumption information module that gathers purchase data, and a correlation analysis module that processes both data types. This segmentation allows each module to handle specific tasks independently, reducing overall system complexity while enabling personalized recommendations through the integration of multiple data sources.

Inventive Principle:
Principle #1Segmentation

2Measurement precision

If correlations between social sharing activity and consumption information are analyzed, then recommendation accuracy improves, but data processing time and computational resources increase

Engineering Contradiction:
Improverecommendation accuracyVSAvoiddata processing time
Core Design Contradiction:
Measurement precisionVSLoss of time

Solution Approach 1:

The system performs preliminary actions by continuously collecting and pre-processing social network sharing activity data and consumption information in the background before a recommendation is actually needed. Data is aggregated, cleaned, and organized into structured formats ahead of time, allowing the correlation analysis to execute quickly when a user requests recommendations, thus improving accuracy without significantly increasing perceived processing time.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS20250088550A1Social sharing system
Publication Date: 2025.03.13 PAYPAL INC
  • US20250088550A1 patent drawing
  • US20250088550A1 patent drawing
  • US20250088550A1 patent drawing

AI summary

A system, computer-readable storage medium storing at least one program, and computer-implemented method for providing recommendations based on social network sharing activity. Sharing activity relating to the sharing of the content item on a social network by a first user is accessed. Consumption information related to the consumption of the content item. A correlation between the sharing activity and the consumption information is determined. A recommendation is then generated based on the correlation.