Software Button for Physical Object Search

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Solution Overview

Problem

Current online searching methods are inefficient for physical objects and multimedia, as users face challenges in remembering and accessing contact information from advertisements in broadcast radio, print media, and other physical sources, leading to a barrier in effectiveness for advertisement campaigns.

Innovation Solution

A method and system that allows users to submit a representation of a physical object using a computing device, generating a software button that, when actuated, establishes a communication connection with a subscriber associated with the object, enabling immediate access to human assistance through voice or chat.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Productivity

If users rely on manual memorization of contact information from advertisements, then no additional system complexity is introduced, but user effectiveness and information retention deteriorate significantly

Engineering Contradiction:
Improveadvertisement effectivenessVSAvoidsystem complexity
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The patent introduces a camera-based object recognition system as an intermediary between the user and the advertisement contact information. The camera captures images of physical objects or advertisements, automatically identifies them through image processing, and retrieves associated contact information, eliminating the need for manual memorization while maintaining system simplicity through automated workflows

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system creates a digital copy of the physical advertisement or object through camera imaging, then processes this copy to extract and deliver contact information. This copying approach allows the system to work with visual representations rather than requiring direct interaction with physical materials, improving accessibility and information retrieval efficiency

Inventive Principle:
Principle #26Copying

2Loss of time

If users manually record and later access contact information, then no additional technology is required, but time loss and convenience deteriorate

Engineering Contradiction:
Improvetime to access contact informationVSAvoidease of accessing information
Core Design Contradiction:
Loss of timeVSEase of operation

Solution Approach 1:

The system performs preliminary actions by automatically capturing, recognizing, and storing contact information at the moment the user points the camera at the advertisement or object. This preliminary processing eliminates the need for later manual recording and retrieval, significantly reducing time loss and improving ease of operation through instant information delivery

Inventive Principle:
Principle #10Preliminary action

3Reliability

If traditional search methods are used for physical objects, then existing search infrastructure can be utilized, but search effectiveness and information accuracy deteriorate

Engineering Contradiction:
Improvesearch accuracyVSAvoidsearch system complexity
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The patent replaces traditional mechanical text-based search methods with an optical recognition system using camera imaging and image processing algorithms. This substitution allows the system to search for physical objects and advertisements through visual patterns rather than text keywords, significantly improving search accuracy for visual materials while integrating with existing search infrastructures through standardized data output formats

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Data Source

PatentUS8676794B2Method and system for online searching of physical objects
Publication Date: 2014.03.18 BELLMAR COMM
  • US8676794B2 patent drawing
  • US8676794B2 patent drawing
  • US8676794B2 patent drawing

AI summary

Online searching related to a physical object by a user making use of a computing device is accomplished by creating a representation of the object at the user's computing device. A software button originating remote from the user's computing device is provided to the user's computing device, and the button is constructed based upon the representation of the object. The software button is associated with a second device in use by a subscriber associated with the object, the button and it is actuable by the user. Upon actuation of the software button by the user, an executable agent is downloaded to his computing device, effective to establish a connection between the user's computing device and the second device.