Startup Page Playback Resume With Integrated Promotion Display

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Solution Overview

Problem

Users face inefficiencies when resuming playback of interrupted digital content, requiring complex operations to find and restart from the last playback point, leading to low interaction efficiency and resource waste.

Innovation Solution

A content display method and apparatus that displays an application startup page with a historical content display area and promotion content, allowing users to resume playback with a single interaction, integrating promotion content and recommended content based on historical usage behavior.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If users manually search for playback records to resume content, then content resumption is achieved, but operational complexity increases and interaction efficiency decreases

Engineering Contradiction:
Improvecontent resumption operationVSAvoidtime to find playback record
Core Design Contradiction:
Ease of operationVSLoss of time

Solution Approach 1:

The system automatically saves playback progress and displays it on the startup page before the user needs to resume content. When the application is restarted, the previously watched content information is already prepared and visible, eliminating the need for users to manually search through playback records.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system automatically manages playback record storage and retrieval without user intervention. The startup page autonomously displays the last watched content based on automatically captured playback data, allowing the system to serve itself in managing content resumption information.

Inventive Principle:
Principle #25Self-service

2Adaptability or versatility

If the startup page displays only promotion content, then advertising space is utilized, but user convenience for content resumption is reduced

Engineering Contradiction:
Improvestartup page functionalityVSAvoidcontent resumption access
Core Design Contradiction:
Adaptability or versatilityVSEase of operation

Solution Approach 1:

The startup page merges promotion content display with content resumption functionality into a single unified interface. Both the promotion picture and the historical content display area coexist on the same page, allowing users to access either function without navigating to separate screens.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The startup page serves multiple functions simultaneously: it displays promotion content for advertising purposes and provides content resumption capabilities for user convenience. This multi-functional design makes the startup page versatile, handling both commercial and user needs in one interface.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Data Source

PatentUS20260046492A1Content display method
Publication Date: 2026.02.12 TENCENT TECHNOLOGY (SHENZHEN) CO LTD
  • US20260046492A1 patent drawing
  • US20260046492A1 patent drawing
  • US20260046492A1 patent drawing

AI summary

In a method, an application startup page is displayed when a content application is started. The application startup page includes a promotion content picture associated with a target promotion object and includes a historical content display area. In the method, content information and prompt information are displayed in the historical content display area. The content information is related to target content of which display was interrupted within a historical time period. The prompt information is associated with the target promotion object and indicates resumption of the display of the target content. In the method, based on a first interaction operation on the historical content display area, a content page including a content display area and a promotion area is displayed by processing circuitry, and the display of the target content is resumed in the content display area based on a historical display progress of the target content.