Store Speaker Control via Position Tracking
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Solution Overview
Problem
In stores, providing information to customers through voice is often ineffective due to the challenge of making the information easily recognizable by individuals, as existing systems lack the ability to tailor audio outputs based on the customer's location and attributes.
Innovation Solution
A control apparatus and method that utilize position information and image data to independently control multiple speakers, selecting and timing sound data and volume based on a person's location and attributes within the store, allowing for targeted and personalized audio output.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Reliability
If the same voice is output from multiple speakers in a store, then the information can be broadcast to all areas, but the customer cannot easily recognize the information due to lack of personalization and location-based delivery
Solution Approach 1:
The patent applies local quality by delivering different audio content to different spatial locations within the store. Each speaker zone is configured to provide customized information based on the customer's position, ensuring that the information is both broadcast widely and personally relevant to each customer's location.
Solution Approach 2:
The patent segments the store into multiple audio zones with dedicated speakers. By dividing the audio delivery system into separate controllable segments, the system can target specific customers in specific locations with personalized information, improving recognition while maintaining overall coverage.
2Adaptability or versatility
If multiple speakers are controlled independently with position-based audio output, then personalized information delivery to customers is achieved, but the system complexity increases due to position tracking and coordinated control
Solution Approach 1:
The control apparatus performs multiple functions including position detection, audio content selection, and speaker coordination through a single integrated system. This multi-functionality reduces the need for separate specialized devices and simplifies the overall system architecture while enabling personalized audio delivery.
Solution Approach 2:
The patent merges the position detection unit and audio control unit into a single control apparatus. By combining these functions, the system reduces complexity compared to having separate independent systems, while still achieving coordinated position-based audio output across multiple speakers.
Data Source
AI summary
A control apparatus (10) includes a position information acquiring unit (110) and a control unit (120). The position information acquiring unit (110) acquires information (position information) indicating a position of a person in a store. The position information acquiring unit (110) generates position information by, for example, acquiring and processing image data generated by an image capture apparatus installed in the store in real time. The control unit (120) controls a plurality of speakers (22 and 24) in the store independently of each other by using the position information generated or acquired by the position information acquiring unit (110). A target of control to be performed herein includes, as described above, at least one of selection of sound data to be supplied, a timing of supplying sound data, and a sound volume.