Media-Streaming Rewards for Real-World Location Engagement
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Solution Overview
Problem
Existing subscription-based video streaming platforms do not incentivize users to engage in real-world interactions with multimedia content locations beyond conventional viewership, lacking rewards for visiting or interacting with geographic locations associated with their favorite shows or movies.
Innovation Solution
A system that detects real-world actions performed by users, identifies them as rewards-based actions associated with multimedia content, determines if a reward is warranted, and distributes appropriate rewards, such as currency, unlockable features, or raffle entries, based on these actions.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If subscription-based video streaming platforms provide conventional viewership only, then users can access multimedia content, but user engagement remains limited to passive consumption
Solution Approach 1:
The platform dynamically adapts the user experience by transitioning from static content delivery to dynamic real-world engagement. The system activates different engagement modes based on user location and content being viewed, transforming passive viewing into active participation through geolocation-based rewards and interactive challenges.
Solution Approach 2:
The platform serves multiple functions beyond conventional streaming: it provides content delivery, location tracking, reward management, and real-world action verification. This multi-functionality enables the system to both stream multimedia content and incentivize physical engagement with content-related locations simultaneously.
2Adaptability or versatility
If the platform introduces rewards for real-world actions, then user engagement deepens, but system complexity increases
Solution Approach 1:
The system introduces intermediary components including location services, action verification mechanisms, and reward management modules that mediate between user actions and reward distribution. These intermediaries handle the complexity of tracking, verifying, and rewarding real-world actions without requiring direct complex interactions between all system components.
Solution Approach 2:
The platform implements feedback loops where user real-world actions are tracked, verified, and rewarded, which in turn encourages further engagement. The system provides continuous feedback to users about their progress toward rewards and the actions needed to earn them, creating a self-reinforcing engagement cycle.
3Measurement precision
If the platform tracks real-world user actions, then reward distribution becomes possible, but data processing requirements increase
Solution Approach 1:
The system processes location and action data at appropriate granularities without excessive precision requirements. It tracks sufficient location information to determine when users visit content-related places without continuously monitoring every movement, balancing measurement precision with energy efficiency by processing only relevant action data.
Data Source
AI summary
Systems and methods for distributing rewards based on user actions performed in association with multimedia content are disclosed. One computer-implemented method may include: receiving, at the server, an indication of a real-world action performed by a user; identifying, by the server, that the real-world action corresponds to a rewards-based action performed in association with an article of multimedia content present on a media-streaming platform, wherein the rewards-based action at least corresponds to visitation to a geographic location associated with an aspect of the article of multimedia content; determining, by the server, whether performance of the rewards-based action necessitates distribution of a reward to the user, ascertaining, subsequent to determining that performance of the rewards-based action does necessitate distribution of the reward to the user, a type of the reward; and distributing, based on the ascertaining, the reward of the ascertained type to the user. Other aspects are described and claimed.