Style Board Recommendation System for Product Complementarity

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Solution Overview

Problem

Existing product recommendation systems primarily rely on a canvas-based approach, recommending individual products rather than 'looks' or combinations of products, limiting their ability to understand how products complement each other when worn together and failing to provide flexible recommendations based on shared styles.

Innovation Solution

A system that allows geographically distributed stylists to recommend 'looks' to users, using a recommendation management system that includes a stylist computing device, client computing device, and a recommendation management system to normalize product records, add affiliate links, and transmit style boards, enabling recommendations based on shared looks and analytical insights.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of manufacture

If a canvas-based approach is used to recommend individual products, then the system is simple to implement, but it cannot understand how products complement each other when worn together

Engineering Contradiction:
Improvesystem implementation simplicityVSAvoidproduct combination context
Core Design Contradiction:
Ease of manufactureVSLoss of information

Solution Approach 1:

The patent merges individual product recommendations with product combination context by creating style boards that associate multiple products with a shared image. This allows the system to track and recommend products that complement each other when worn together, while maintaining the underlying simple product recommendation structure.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The patent adds a new dimension to product recommendations by introducing style boards that link products to shared images. This creates a two-dimensional structure where products are connected both individually and in combinations, enabling the system to understand product relationships without completely redesigning the recommendation engine.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

2Measurement precision

If stylists manually create style boards with product selections, then recommendations can be personalized and accurate, but the process is time-consuming and reduces productivity

Engineering Contradiction:
Improverecommendation accuracyVSAvoidstylist efficiency
Core Design Contradiction:
Measurement precisionVSProductivity

Solution Approach 1:

The patent implements self-service functionality where the system automatically generates style board recommendations by analyzing client preferences and existing product data. This reduces the manual workload for stylists while maintaining personalized and accurate recommendations through automated preference matching and product association.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The patent incorporates feedback mechanisms where client interactions with recommended products (views, purchases, saves) are tracked and used to refine future style board recommendations. This continuous feedback loop improves recommendation accuracy over time while reducing the need for manual stylist intervention.

Inventive Principle:
Principle #23Feedback

3Manufacturing precision

If product recommendations require products to be depicted in an image, then the recommendations are visually accurate, but it limits flexibility in making recommendations

Engineering Contradiction:
Improvevisual recommendation accuracyVSAvoidrecommendation flexibility
Core Design Contradiction:
Manufacturing precisionVSAdaptability or versatility

Solution Approach 1:

The patent segments the relationship between products and images by allowing multiple products to be associated with a single style board image, rather than requiring each product to have its own image. This segmentation enables flexible recommendations where products can be recommended in combinations without needing individual visual representations for each item.

Inventive Principle:
Principle #1Segmentation

Data Source

PatentUS11049166B2Systems and methods for managing product recommendations and affiliate links
Publication Date: 2021.06.29 GLAMHIVE INC
  • US11049166B2 patent drawing
  • US11049166B2 patent drawing
  • US11049166B2 patent drawing

AI summary

A set of computing methods and systems are provided that allow geographically distributed stylists to review and recommend “looks” for geographically distributed users, and that allow for asynchronous access by both the stylist and the user. Using “looks” instead of individual products allows the system to build an understanding of what products complement each other when worn together. Analytical insights of trends, style recommendations, customer behavior, and other internal data can be made available to stylists in order to help stylists more efficiently provide recommendations to multiple customers. Further, embodiments of the present disclosure may allow recommendations to be based around a look, but do not require that recommended products be depicted in an image associated with the look. In this way, greater flexibility can be achieved than if only products depicted in the look image were recommended.