Superimposing Product Comments on Images for E-Commerce
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Solution Overview
Problem
Existing e-commerce platforms face low presentation efficiency and simple presentation manners for product comment information, especially on small-screen devices, where users struggle to view comments and lack access to certification information, making it difficult to verify product authenticity.
Innovation Solution
An information presentation method and apparatus that receives an image presentation request, obtains and superimposes text information, such as product comments and certification details, onto the image, creating a presentation image that can be sent to the client, allowing users to view comments directly on the image without additional scrolling or page loading.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If product comment information is displayed separately from product images on e-commerce platforms, then users can view detailed comments, but presentation efficiency is low and users need additional scrolling or page loading especially on small-screen devices
Solution Approach 1:
The patent merges product comment information directly onto product images by performing superimposition processing, combining visual and textual information into a single integrated display. This eliminates the need for separate comment pages or additional scrolling, allowing users to view both product images and comments simultaneously on the same screen, particularly improving the experience on small-screen mobile devices.
2Device complexity
If product comment information is displayed in a simple format, then the presentation method is straightforward, but presentation content is limited and lacks certification information
Solution Approach 1:
The patent enhances the universality of the image display function by integrating multiple types of information including product comments, certification information, and product details into a single comprehensive presentation format. This multi-functional approach allows the system to provide diverse information types without requiring separate display mechanisms, maintaining simplicity while enriching content.
3Reliability
If users need to access certification information to verify product authenticity, then product verification is possible, but the process becomes complicated and user experience deteriorates
Solution Approach 1:
The patent applies preliminary action by pre-integrating certification information directly onto the product images before users view them. The certification information is obtained from the product promotion platform and superimposed on the image in advance, so users can immediately verify product authenticity without needing to navigate to separate verification pages or perform additional operations.
Data Source
AI summary
This application provides an information presentation method, including: receiving an image presentation request from a presentation client; obtaining an image and text presentation information corresponding to the image from a product promotion platform according to image information, the text presentation information being used to present comment information, posted by different users, of a product in the image; performing superimposition processing on the text presentation information and the image to obtain a presentation image; and sending the presentation image to the presentation client for a presentation operation. This application further provides an information presentation apparatus. According to the information presentation method and the information presentation apparatus in this application, text presentation information and an image are synthesized for presentation, thereby improving presentation efficiency of the text presentation information, and enriching presentation manners and presentation content.