Surround Screen Content Mapping for Legacy Video Immersion

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Solution Overview

Problem

Existing methods struggle to effectively display legacy video content on surround screens, which are designed for immersive experiences, as such content is typically captured or rendered for non-surround formats, resulting in limited engagement and audience exposure.

Innovation Solution

A computer-implemented method for processing digital content using one or more processors to allocate and synchronize content across multiple screens based on geometric information, audience experience, and real-time biometric data, ensuring dynamic and engaging presentations tailored to the viewer's gaze and preferences.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If legacy video content is displayed on surround screens using traditional methods, then the content can be shown, but the audience engagement and exposure are limited

Engineering Contradiction:
Improvecontent compatibilityVSAvoidaudience engagement
Core Design Contradiction:
Adaptability or versatilityVSProductivity

Solution Approach 1:

The system segments legacy video content into multiple portions and distributes them across different screens in the surround configuration. The content is divided spatially to utilize the full surround screen real estate, transforming a single limited-view content into a multi-screen immersive experience that increases audience exposure and engagement.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The system transitions legacy 2D video content into a multi-dimensional surround screen display by mapping content across multiple screens arranged in three-dimensional space. This dimensional transformation allows traditional content to occupy and engage the entire surround environment rather than being confined to a single flat screen.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

2Productivity

If 360° camera content is used for surround screens, then immersive experiences are achieved, but content production becomes more complex and limited

Engineering Contradiction:
Improveimmersive experience qualityVSAvoidcontent production complexity
Core Design Contradiction:
ProductivityVSEase of manufacture

Solution Approach 1:

The system introduces an intermediary processing layer that receives legacy video content and transforms it into surround screen format through algorithms and software processing. This intermediary solution bridges the gap between traditional content formats and immersive display requirements, eliminating the need for specialized 360° camera equipment while still achieving immersive experiences.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system changes the parameters of legacy video content through digital processing, including spatial mapping, scaling, and distribution across multiple screens. By altering the display parameters rather than the capture parameters, the system enables traditional content to be presented in immersive surround formats without requiring changes to the content creation process.

Inventive Principle:
Principle #35Parameter changes

3Ease of operation

If static content allocation schemes are used for surround screens, then implementation is simple, but audience experience diversity is limited

Engineering Contradiction:
Improvesystem implementation simplicityVSAvoidaudience experience variety
Core Design Contradiction:
Ease of operationVSAdaptability or versatility

Solution Approach 1:

The system implements dynamic content allocation that adjusts in real-time based on detected audience gaze directions and preferences. Rather than static pre-defined schemes, the system continuously adapts content distribution across screens to follow where audiences are looking and what they prefer, creating personalized immersive experiences while maintaining operational simplicity through automated detection and adjustment.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The system incorporates feedback mechanisms that detect audience responses, gaze directions, and preferences, then use this feedback to dynamically adjust content allocation across the surround screens. This closed-loop approach enables the system to adapt to audience needs in real-time, providing diverse and personalized experiences while the automation keeps implementation straightforward.

Inventive Principle:
Principle #23Feedback

Data Source

PatentUS20250386063A1Content production and playout for surround screens
Publication Date: 2025.12.18 WARNER BROS ENTERTAINMENT INC
  • US20250386063A1 patent drawing
  • US20250386063A1 patent drawing
  • US20250386063A1 patent drawing

AI summary

Methods and apparatus for generating and configuring video content for surround screens include repurposing archive content and producing new content. Applications for the method include surround projection systems in cinemas, autonomous vehicles, home theaters, clubs, shops or other spaces for displaying content; and surround content for use with virtual reality headgear.