Swatch Holder Swivel Plate for Secure Loading on Display Hooks
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Solution Overview
Problem
Existing display structures for retail products lack an efficient mechanism to securely load and unload items while ensuring they remain on the display hook, particularly when multiple items need to be displayed at different angles on a cross support or cross bar.
Innovation Solution
A swatch holder system incorporating a display hook, a swivel plate, and a stop pin allows for easy loading and secure positioning of items by rotating the swivel plate from a resting position to a load/unload position, using a stem receiver and peripheral slot mechanism to lock the item in place, enabling multi-configuration orientation relative to the cross support.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If a display hook is used to support hanging products, then items can be displayed on cross bars or cross wire supports, but there is no efficient mechanism to securely load and unload items while ensuring they remain on the display hook
Solution Approach 1:
The front plate assembly is made rotatable about the upper stem, allowing it to dynamically change position between a loading position (where items can be easily placed) and a secured position (where the stop pin engages to prevent item removal). This dynamic mechanism resolves the contradiction by providing both ease of operation during loading and reliability during display.
Solution Approach 2:
The stop pin acts as an intermediary element that mediates between the front plate assembly and the item. When the front plate is rotated to the secured position, the stop pin engages with the item to prevent it from being removed, thus ensuring reliability without requiring complex locking mechanisms.
2Adaptability or versatility
If multiple items need to be displayed at different angles on a cross support, then product variety is increased, but the display structure lacks adaptability for multi-configuration orientation
Solution Approach 1:
The front plate assembly can be rotated to different angular positions about the upper stem, allowing the display hook to be oriented at multiple angles. This dynamic rotational capability provides adaptability for displaying items at various orientations without requiring multiple separate display structures.
Solution Approach 2:
A single display hook assembly can serve multiple functions by rotating the front plate to different positions, allowing one structure to replace what would otherwise require multiple fixed-angle display units. This multi-functionality increases adaptability while avoiding the complexity of multiple separate devices.
3Reliability
If a secure locking mechanism is added to prevent item removal, then reliability is improved, but ease of operation for loading and unloading items deteriorates
Solution Approach 1:
The rotational mechanism allows the front plate assembly to be easily moved between loading and secured positions. During loading, the plate is rotated to an open position for easy item placement. After loading, a simple rotation engages the stop pin to secure the item. This dynamic action provides both ease of operation and reliability without complex procedures.
Solution Approach 2:
The stop pin automatically engages with the item when the front plate assembly is rotated to the secured position, providing self-securing functionality. The mechanism uses the rotation motion itself to activate the locking action, eliminating the need for separate manual locking steps and maintaining ease of operation while ensuring reliability.
Data Source
AI summary
A swatch holder includes a display hook, a swivel plate and a stop pin. The display hook includes an upper stem and a lower stem. The swivel plate includes a bored extension that protrudes from a back of the swivel plate and is mounted on a free end of the upper stem. The stop pin includes an insertion end inserted through a slot in the bored extension and through an aperture in the distal end of the upper stem and an exterior end that extends into the slot. The swivel plate is rotatable about the upper stem so that when the swivel plate is in a first position the exterior end of the stop pin is located adjacent a first end of the slot and when the swivel plate is in a second position the exterior end of the stop pin is located adjacent a second end of the slot.