Synchronized Media and Wagering Interface for Live Events
Solution Overview
Problem
Existing remote wagering services fail to recreate the on-track experience for users, as they lack integration of media and transactional data, resulting in a disjointed viewing and wagering interface.
Innovation Solution
A system and method that integrates media data (video and audio) with real-time wagering data and transactional capabilities, using a content delivery network, server, and time synchronization module to provide a synchronized and contextual user interface, allowing users to view and wager on horse racing or other events simultaneously through a single application with customizable widgets.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If remote wagering services use separate website interfaces for viewing and wagering, then the system structure is simple and easy to implement, but the user experience is disjointed and fails to recreate the on-track experience
Solution Approach 1:
The patent merges the viewing interface and wagering interface into a single integrated application. The wagering interface is overlaid on top of the media player window, allowing users to view horse racing footage and place wagers simultaneously through one unified interface rather than switching between separate websites.
Solution Approach 2:
The patent adds a dimensional layer by overlaying the wagering interface on top of the existing media viewing window. This creates a multi-layered interface where the base layer is the media player and the overlay layer contains wagering controls, odds displays, and betting functions, enabling simultaneous viewing and wagering capabilities.
2Productivity
If the wagering interface is separate from the media display, then the interface design is simple and independent, but the user cannot simultaneously view and wager on the same event
Solution Approach 1:
The patent combines the media viewing function and wagering function into a single integrated application window. Users can watch horse racing footage and place wagers within the same application interface, eliminating the need to switch between separate viewing and wagering platforms.
Solution Approach 2:
The patent segments the interface into distinct functional areas: the media player area for viewing footage and the overlay area for wagering controls. This segmentation allows each function to operate independently while being coordinated through a unified interface, enabling simultaneous viewing and wagering.
3Adaptability or versatility
If existing OTB services use traditional Internet-based interfaces, then the implementation is straightforward, but the service fails to satisfy customer demands for enhanced engagement
Solution Approach 1:
The patent implements a dynamic interface that adapts to user actions. The overlay interface responds to user interactions such as clicking on horses or race information, providing contextual information and wagering options dynamically. The system adjusts the interface state based on current viewing content and user selections.
Solution Approach 2:
The integrated application serves multiple functions within a single interface: media playback, wagering placement, odds display, race information viewing, and social interaction. This multi-functional design satisfies diverse customer needs for enhanced engagement while consolidating previously separate functions into one unified service.
Data Source
AI summary
Media data for a live event such as a horse race, associated real-time data, and contextually related asynchronous data are presented to an end user. A content delivery network distributes the media data and a server distributes the associated real-time data. A time synchronization module combines the media data with the associated real-time data based on a correspondence of temporal data and outputs an integrated data feed. A contextual relating module identifies asynchronous data stored by an asynchronous data storage as contextually relevant to the integrated data feed, outputs the contextually relevant asynchronous data, and records the integrated data feed and contextually relevant asynchronous data for playback as an integrated data combination. A client device executes an application for presenting to the end user the data included in the integrated data feed output by the time synchronization module along with contextually relevant asynchronous data output by the contextual relating module.