Targeted Content Generator for Mobile Devices
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Solution Overview
Problem
Existing geocaching and location-based services require user input to find nearby points of interest, which can be cumbersome and inefficient, especially when using handheld devices with GPS capabilities.
Innovation Solution
A system and method for generating targeted content on mobile electronic devices based on geographic position, automatically sending relevant messages, advertisements, or coupons to users when they are near subscribed advertisers' locations, without requiring user input, using a targeted content generator that receives and processes geographic data to provide dynamic and location-specific information.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Measurement precision
If user input is required to find nearby points of interest, then service accuracy is improved, but ease of operation deteriorates
Solution Approach 1:
The system automatically determines the user's geographic position using GPS without requiring manual input, and autonomously selects and delivers targeted content based on that position. The system serves itself by automatically performing tasks that would otherwise require user intervention, such as querying location data and filtering relevant content.
Solution Approach 2:
The system pre-loads and prepares targeted content based on the user's current geographic position before the user explicitly requests it. By anticipating user needs and preparing relevant content in advance based on location data, the system eliminates the need for manual searching while maintaining service accuracy.
2Loss of information
If manual search is required for location-specific information, then information relevance is improved, but productivity deteriorates
Solution Approach 1:
The system continuously monitors the user's geographic position through GPS and automatically adjusts the delivered content based on real-time location feedback. This creates a closed-loop system where location data is constantly updated and used to refine content selection, ensuring information remains relevant without requiring user intervention.
Solution Approach 2:
The system acts as an intermediary between the user and location-specific information, automatically filtering and selecting relevant content from available data sources based on geographic position. This intermediary function eliminates the need for users to manually search through irrelevant information while maintaining high information relevance.
3Ease of operation
If automatic content delivery is implemented, then ease of operation is improved, but device complexity increases
Solution Approach 1:
The system leverages the mobile device's existing GPS capability, which is already present in most smartphones, to provide automatic location-based content delivery. By building upon the universal GPS functionality that users already have, the system avoids adding significant hardware complexity while achieving automatic operation.
Data Source
AI summary
In one embodiment of a method for generating targeted content, an indication of a geographic position is received from a mobile electronic device. An instance of targeted content is generated based upon the geographic position of the mobile electronic device.


