Telescopic Camera Orientation for Full Screen Displays
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Solution Overview
Problem
The high cost and design complexity of achieving full screen display in terminal devices with dual cameras for front and back camera functions, which limits user experience and increases manufacturing costs.
Innovation Solution
A camera apparatus with a mounting body, camera, and adjustment component using telescopic rods that allow for adjustable orientation of a single camera to achieve both front and back camera functions, reducing the need for multiple cameras and enabling a larger display area.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If two cameras are disposed in the terminal device to achieve front and back camera functions, then the camera functionality is improved, but the cost and device complexity increase
Solution Approach 1:
A single camera module is designed to perform multiple functions (front camera and back camera) by adjusting its orientation. The camera can be rotated to face different directions, allowing one camera to replace what traditionally required two separate cameras, thereby reducing device complexity and cost while maintaining full camera functionality
Solution Approach 2:
The camera module is made dynamically adjustable through a rotation mechanism that allows it to change orientation during use. This dynamic capability enables the single camera to switch between front-facing and back-facing modes, providing the versatility of multiple cameras without the associated complexity
2Adaptability or versatility
If two cameras are disposed in the terminal device to achieve front and back camera functions, then the camera functionality is improved, but manufacturing cost increases
Solution Approach 1:
One camera module is designed to serve dual purposes as both front and back camera through orientation adjustment. This universality reduces the bill of materials by eliminating the need for a second camera, sensor, and associated components, directly lowering manufacturing costs while maintaining full camera functionality
Solution Approach 2:
The functions of front camera and back camera are merged into a single camera module. By combining multiple camera functions into one physical unit that can be repositioned, the invention reduces component count and assembly complexity, leading to lower manufacturing costs
3Device complexity
If a single camera is used with adjustable orientation, then the device complexity is reduced, but the ease of operation decreases
Solution Approach 1:
A rotation mechanism is provided that allows the camera to be easily adjusted between different orientations. This dynamic adjustment capability maintains ease of operation by enabling users to switch between front and back camera modes through a simple mechanical rotation, counterbalancing the reduction in device complexity
Data Source
AI summary
The present disclosure relates to the display technical field and, specifically, relates to a camera apparatus and terminal device. The camera apparatus includes a mounting body, a camera, and an adjustment component. The camera includes a first surface for framing and a second surface opposite to the first surface. The adjustment component includes a plurality of telescopic rods, and each of the telescopic rods includes a first end and a second end, the first end being connected with the mounting body, and the second end being connected with the second surface of the camera. The orientation of the first surface of the camera is adjusted by adjusting the telescopic degree of each of the telescopic rods.


