Test Bed Environment for Predicting Payer Dormancy in Online Games
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Solution Overview
Problem
Current methods fail to accurately predict payer dormancy in online games, which is crucial for maintaining player engagement and revenue, as they lack effective tools to analyze spending patterns and behavioral metrics in controlled environments.
Innovation Solution
A system utilizing a test bed environment with a test shop module, spend prediction module, and calculation module to analyze user behavior and predict future spending by providing free virtual currency for users to make purchases, thereby identifying potential dormancy and adjusting in-game offers accordingly.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Measurement precision
If a test bed environment is implemented to analyze spending patterns, then prediction accuracy of payer dormancy is improved, but system complexity and cost increase
Solution Approach 1:
The patent creates a test bed environment that copies the structure and functionality of the live game environment, allowing analysts to observe spending patterns in a controlled setting. This copy includes virtual items, currency systems, and user interfaces that mirror the production system, enabling accurate prediction modeling without the risks associated with testing in the live environment.
Solution Approach 2:
The system segments the analysis process by separating test environment observations from live environment operations. The test bed environment handles experimental data collection and model training, while the live environment continues normal operations. This segmentation allows independent optimization of prediction accuracy without impacting system stability.
2Quantity of substance
If free virtual currency is granted to users in test environment, then spending data collection is improved, but virtual currency management complexity increases
Solution Approach 1:
The patent extracts the currency management system from the live environment and implements it separately in the test bed environment. This extracted currency system operates independently with its own issuance, tracking, and validation mechanisms, allowing free distribution of test currency without affecting the economic balance of the live game.
Solution Approach 2:
The system introduces an intermediary currency layer in the test environment that mediates between the free currency distribution and the spending analysis objectives. This intermediary currency can be freely distributed to test users while maintaining separate accounting that tracks all transactions for analysis purposes, simplifying the management complexity.
3Measurement precision
If user behavior is monitored in controlled environment, then behavioral analysis accuracy is improved, but user privacy concerns increase
Solution Approach 1:
The patent implements preliminary action by obtaining user consent and establishing privacy protocols before any monitoring begins in the test bed environment. Users are informed about the purpose and scope of data collection, and their participation is voluntary. This preliminary establishment of trust and transparency mitigates privacy concerns while enabling accurate behavioral analysis.
Data Source
AI summary
One aspect of the disclosure relates to predicting payer dormancy through the use of a test bed environment. The payer dormancy may be determined based on observance of purchases made by users in a test bed environment. The test bed environment may grant free virtual currency to players that can be spent in the isolated and controlled test environment. The spending of these virtual currencies by users on offers of virtual items for use in the test bed environment may then be used to predict payer dormancy in an online game in which users spend real money consideration to acquire virtual currency.