Retail Display Package Tilting Flashlight for Switch Access
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Solution Overview
Problem
Conventional blister packaging for consumer products like flashlights fails to allow consumers to inspect the condition of installed batteries, prevents access to the on-off switch, and obstructs the light beam, making it difficult for potential buyers to test the product effectively, while also not providing an eye-catching display.
Innovation Solution
A clear plastic blister package with a unique manufacturing process that includes a keyed alignment system to secure the flashlight, prevents rotation and axial movement, allows unobstructed access to the on-off switch, and provides an eye-catching display by tilting the flashlight to allow direct inspection of the light beam and tactile access to the grip.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If conventional blister packaging is used to enclose the flashlight, then the product is protected and displayed, but the light beam is obstructed and the on-off switch is inaccessible
Solution Approach 1:
The packaging is divided into multiple functional zones: a clear window portion allows light beam observation, while a separate access opening provides access to the on-off switch. This segmentation enables both functions to operate independently without interference from the packaging structure.
Solution Approach 2:
The packaging material has different properties in different locations: the front portion includes a clear transparent window to allow light transmission, while the rear portion includes an access opening for switch operation. Each local area is optimized for its specific function.
2Reliability
If the flashlight is securely held in the packaging, then product removal is prevented, but access to the grip portion is restricted
Solution Approach 1:
The packaging structure separates the secure holding function from the access function: a retention structure secures the flashlight body while an open access area allows tactile interaction with the grip portion. This enables consumers to test the flashlight without removing it from packaging.
3Adaptability or versatility
If the packaging provides an eye-catching display configuration, then consumer interest is increased, but the structure becomes more complex
Solution Approach 1:
The packaging utilizes three-dimensional spatial arrangement to create an eye-catching display: the flashlight is positioned at an angle with the light beam directed toward the consumer, and the access opening is strategically located to allow hand insertion. This dimensional arrangement achieves visual appeal without requiring complex mechanical structures.
Data Source
AI summary
A retail display card holds a product such as a flashlight in a tilted or skewed orientation with respect to the general plane of the top and bottom surfaces of the display card. In this manner, substantially the entire front lens of the flashlight is held above the plane of the card and substantially the entire rear on-off switch of the flashlight is held below the plane of the card. This allows a potential purchaser to easily access the on-off switch and view a substantially unobstructed beam of light produced by the flashlight.