Toy Automobile Stored-Value Card Merging Entertainment with Financial Transaction

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Solution Overview

Problem

Existing stored-value cards lack the ability to combine financial transaction functionality with entertainment or additional use value, limiting their promotional and usage benefits.

Innovation Solution

A stored-value product that includes a three-dimensional article, such as a toy automobile, coupled with a carrier containing an account identifier, allowing the product to serve as both a financial transaction medium and an entertaining item, promoting sales and usage through linked financial accounts.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If a stored-value card includes only financial transaction functionality, then the card structure remains simple, but the consumer engagement and usage value are limited

Engineering Contradiction:
Improveusage valueVSAvoidproduct structure
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent combines a stored-value card with a three-dimensional manufactured article (such as a toy automobile) into a single integrated product. The card includes a body portion that forms part of the three-dimensional article, merging financial transaction functionality with entertainment value. This allows the product to serve both as a payment medium and as an amusing or useful item, thereby increasing consumer engagement without requiring separate products.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The stored-value card is designed to perform multiple functions: it serves as a financial transaction medium for purchasing goods and services, while simultaneously functioning as an entertaining three-dimensional article. The card can be played with, displayed, or used as a novelty item, making it a multi-functional product that appeals to both practical and recreational needs of consumers.

Inventive Principle:
Principle #6Universality (Multi-functionality)

2Adaptability or versatility

If a stored-value card is combined with a three-dimensional article, then consumer engagement increases, but the manufacturing complexity increases

Engineering Contradiction:
Improveconsumer engagementVSAvoidmanufacturing process
Core Design Contradiction:
Adaptability or versatilityVSEase of manufacture

Solution Approach 1:

The stored-value card is divided into distinct portions: a body portion that forms part of the three-dimensional manufactured article, and a separate carrier portion that includes the account identifier. This segmentation allows each portion to be manufactured and assembled independently, reducing overall manufacturing complexity while still achieving the integrated product effect. The body and carrier can be produced through different processes and then combined.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The card structure employs a nested configuration where the body portion is received within or attached to the carrier portion. The three-dimensional article is integrated into the carrier structure, creating a compact unified product. This nesting approach simplifies packaging and shipping while maintaining the entertainment and financial functionality of the combined product.

Inventive Principle:
Principle #7Nested doll (Nesting)

3Reliability

If the account identifier is included on the three-dimensional article, then the link between financial account and product is strengthened, but the product design complexity increases

Engineering Contradiction:
Improveaccount linkageVSAvoidproduct design
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The account identifier is strategically placed on the carrier portion of the product, which is the section that interacts with point-of-sale systems and financial processing. This localized placement ensures that the financial linkage is clearly established without requiring the entire three-dimensional article to be complex. The carrier portion serves as the functional interface for account verification while the body portion maintains its entertainment value.

Inventive Principle:
Principle #3Local quality

Data Source

PatentUS8070054B2Stored-value product with manufactured article
Publication Date: 2011.12.06 TARGET BRANDS INC
  • US8070054B2 patent drawing
  • US8070054B2 patent drawing
  • US8070054B2 patent drawing

AI summary

A stored-value product includes a toy automobile and a panel. The toy automobile includes a body and wheels rotatably coupled to the body. The panel is coupled to the body and includes an account identifier signifying a financial account or record linked to the stored-value card assembly. Stored-value product assemblies, methods of promoting sales of stored-value products, methods of using a stored-value product and other embodiments are also disclosed.