Personalizing Transaction Cards with Antenna Array Shells

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Solution Overview

Problem

Conventional transaction cards are too large and cumbersome to be conveniently stored on key-chains or similar devices, and non-standard shapes and sizes pose difficulties for merchants in packaging and displaying, while also being less accessible for consumers.

Innovation Solution

The system and method for personalizing transaction cards allow for efficient recording of account information on cards with contactless integrated circuits, enabling them to be made in various shapes and sizes, including non-standard forms, using an array of shells with antennas and a controller to transmit data, and a sheet with a base to facilitate easy packaging and display.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Length of moving object

If conventional transaction cards are made smaller to fit on key-chains, then portability and accessibility are improved, but the magnetic stripe interface requirements cannot be met

Engineering Contradiction:
Improvecard sizeVSAvoidmagnetic stripe interoperability
Core Design Contradiction:
Length of moving objectVSReliability

Solution Approach 1:

The patent extracts the magnetic stripe from the card and relocates it to an external reader device. This allows the card to be reduced to a small token or keychain size while the magnetic stripe functionality is provided by the separate reader, resolving the contradiction between small size and magnetic stripe interface requirements

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

The patent introduces an intermediary reader device that contains the magnetic stripe reader functionality. This intermediary allows the small card to communicate with payment systems without requiring the card itself to have a magnetic stripe, thus enabling both small size and interoperability

Inventive Principle:
Principle #24Intermediary (Mediator)

2Ease of operation

If transaction cards are made with non-standard shapes and sizes, then consumer accessibility and key-chain storage are improved, but packaging and display difficulties increase

Engineering Contradiction:
Improveconsumer accessibilityVSAvoidpackaging and display
Core Design Contradiction:
Ease of operationVSEase of manufacture

Solution Approach 1:

The patent segments the transaction system into two independent parts: a small card/token and a reader device. The card can be any convenient shape or size for keychain storage, while the reader device handles the standardized interface requirements, allowing flexible card design without compromising functionality or packaging

Inventive Principle:
Principle #1Segmentation

3Ease of operation

If transaction cards are stored on key-chains, then accessibility and loss prevention are improved, but conventional card sizes are too large and cumbersome

Engineering Contradiction:
Improvecard accessibilityVSAvoidcard size
Core Design Contradiction:
Ease of operationVSLength of moving object

Solution Approach 1:

The patent creates a simplified copy or representation of the transaction card as a small token or keychain fob. This copy contains minimal identifying information and works in conjunction with a reader device that provides the full transaction functionality, enabling keychain storage while maintaining card capabilities

Inventive Principle:
Principle #26Copying

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

Enables transaction cards to be made in non-standard shapes and sizes, improving accessibility for consumers and ease of display for merchants, while maintaining interoperability with existing payment systems.

Implementation Method 1

Each of the shells include an antenna adapted for transmitting data to one of the cards

Methodology Applied
Scientific EffectElectromagnetic induction: Electromagnetic Induction

Data Source

PatentUS7309007B2Systems and methods for personalizing transaction cards
Publication Date: 2007.12.18 FIRST DATA CORP
  • US7309007B2 patent drawing
  • US7309007B2 patent drawing
  • US7309007B2 patent drawing

AI summary

A system for personalizing a plurality of transaction cards comprises an array of shells that are adapted to engage a sheet having a plurality of transaction cards. Each of the shells comprises an antenna adapted for transmitting data onto one of the cards. An orientation detector is used to determine the orientation of the sheet relative to the array of shells. A controller is used to direct operation of the antenna so that data may be recorded on the cards.