Transmission Apparatus for Personalized Content Filtering

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Solution Overview

Problem

Current content distribution systems are limited in their ability to provide metadata filtering attributes beyond those standardized, preventing providers from targeting specific viewer interests and needs, such as job-hunting trends, which limits content delivery to viewers with specific preferences.

Innovation Solution

A system that generates user-side answer information based on user behavior logs and transmits this information to a server, where it is combined with provider-side answer information to create metadata for content distribution, allowing for personalized content filtering and acquisition based on user interests.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If standardized metadata filtering attributes are used, then content distribution follows established standards, but the system cannot target specific viewer interests such as job-hunting trends

Engineering Contradiction:
Improveability to target specific viewer interestsVSAvoidmetadata structure complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent segments metadata into standardized attributes (for broad compatibility) and custom attributes (for specific targeting needs). This allows the system to maintain standard compliance while adding specialized filtering capabilities for specific viewer interests like job-hunting trends without overwhelming complexity

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent introduces an intermediary layer of custom metadata attributes that bridges standardized metadata structures and specific content targeting needs. This intermediary allows providers to add specialized filtering criteria (such as job-hunting interests) without breaking standard metadata frameworks

Inventive Principle:
Principle #24Intermediary (Mediator)

2Adaptability or versatility

If non-standard metadata filtering attributes are applied, then content can be targeted to specific viewer needs, but the system loses compatibility with standardized metadata sets

Engineering Contradiction:
Improvecontent targeting capabilityVSAvoidstandard compliance
Core Design Contradiction:
Adaptability or versatilityVSReliability

Solution Approach 1:

The patent merges standardized metadata attributes with custom metadata attributes into a unified metadata structure. This combination allows the system to maintain standard compliance (reliability) while incorporating custom attributes for specific content targeting (adaptability), such as job-hunting viewer segmentation

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The patent creates a universal metadata framework that can handle both standardized attributes (for general compatibility) and custom attributes (for specialized targeting). This multi-functional metadata structure serves dual purposes: maintaining standard compliance and enabling specific viewer interest targeting

Inventive Principle:
Principle #6Universality (Multi-functionality)

3Ease of operation

If filtering attributes are limited to standardized sets, then system operation is simple, but content that satisfies current viewer needs cannot be distributed

Engineering Contradiction:
Improvefiltering operation simplicityVSAvoidcontent distribution effectiveness
Core Design Contradiction:
Ease of operationVSProductivity

Solution Approach 1:

The patent implements a dynamic metadata system where custom filtering attributes can be added, modified, or removed based on emerging viewer needs and trends. This dynamic approach allows the system to maintain operational simplicity for standard attributes while adapting to new productivity requirements through customizable filters

Inventive Principle:
Principle #15Dynamics

Data Source

PatentUS9769286B2Transmission apparatus and method, reception apparatus and method, and transmission and reception system
Publication Date: 2017.09.19 SATURN LICENSING LLC
  • US9769286B2 patent drawing
  • US9769286B2 patent drawing
  • US9769286B2 patent drawing

AI summary

Disclosed herein is a transmission apparatus for distributing a content to a client, including a script generation section for generating a script for obtaining user side answer information representative of an answer of a user of the client to a question regarding liking of the user, and transmission section for transmitting the script and provider side answer information representative of an answer set by a provider which provides the content to the question regarding the liking of the user to the client.