Transparent Display Layout for Uniform Reflection Visibility

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Solution Overview

Problem

Transparent display apparatuses experience a significant difference in reflection visibility between the display area and non-display area due to the alternating disposition of circuits and lines in the non-display area, which affects the overall visibility and performance.

Innovation Solution

The transparent display apparatus is designed with a substrate that separates the line portion and circuit portion in the non-display area, concentrating the lines on one side and circuits on the other, thereby reducing the difference in reflection visibility.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If a plurality of lines and a plurality of circuits are alternately disposed in the non-display area, then the connection and driving functions are achieved, but the reflection visibility difference between display area and non-display area increases

Engineering Contradiction:
Improveconnection functionVSAvoidreflection visibility difference
Core Design Contradiction:
ReliabilityVSObject-affected harmful factors

Solution Approach 1:

The non-display area is segmented into distinct regions: a line region containing multiple lines and a circuit region containing multiple circuits. This spatial segmentation separates the previously alternating disposition of lines and circuits into concentrated groups, reducing the reflection visibility difference while maintaining all necessary connections and driving functions.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The circuits are extracted from the alternating pattern and concentrated into a dedicated circuit region within the non-display area. This extraction allows the lines to be disposed separately in a line region, creating uniform regions that reduce reflection visibility differences while preserving all functional connections between lines and circuits.

Inventive Principle:
Principle #2Taking out (Extraction)

2Object-affected harmful factors

If lines and circuits are concentrated in separate regions in the non-display area, then reflection visibility consistency is improved, but the structural complexity increases

Engineering Contradiction:
Improvereflection visibility consistencyVSAvoidstructural complexity
Core Design Contradiction:
Object-affected harmful factorsVSDevice complexity

Solution Approach 1:

The line region and circuit region serve multiple functions: they provide necessary electrical connections, enable driving functions, and simultaneously achieve optical uniformity by reducing reflection visibility differences. This multi-functionality justifies the structural reorganization despite increased complexity.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The arrangement transitions from a one-dimensional alternating pattern to a two-dimensional regional distribution within the non-display area. By utilizing spatial dimensions more effectively, the patent achieves reflection visibility consistency while organizing lines and circuits into functional regions that can be systematically managed.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Data Source

PatentUS12520663B2Transparent display apparatus
Publication Date: 2026.01.06 LG DISPLAY CO LTD
  • US12520663B2 patent drawing
  • US12520663B2 patent drawing
  • US12520663B2 patent drawing

AI summary

A transparent display apparatus is provided, in which reflection visibility between a display area and a non-display area is improved. The transparent display apparatus comprises a substrate provided with a display area, in which a plurality of pixels having a transmissive portion and a plurality of subpixels are disposed, and a non-display area near the display area, having a pad area, a line portion provided in the non-display area on the substrate, having a plurality of lines connected to the pad area, and a circuit portion having a plurality of circuits connected to the plurality of lines in the non-display area, wherein the line portion is disposed to be separated from the circuit portion.