Triangular Display Tray Structure for Moisture-Sensitive Containers

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Solution Overview

Problem

Current packaging solutions for smokeless tobacco products, such as tobacco gum and large format tablets, face challenges due to the hygroscopic nature of tobacco, leading to issues like moisture content and product damage during transit and display, and there is a need for improved display cartons and systems that cater to the unique characteristics of these products.

Innovation Solution

The development of a display tray system comprising a base and triangular tray members with locking tabs and biasing scallops, formed from materials like cardboard or polyethylene terephthalate, which securely holds and presents multiple containers in a triangular cross-section configuration, enhancing visibility and protection.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If conventional packaging is used for smokeless tobacco products, then manufacturing and display are simplified, but moisture control and product protection are insufficient due to the hygroscopic nature of tobacco

Engineering Contradiction:
Improvemoisture controlVSAvoidpackaging structure
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The packaging is divided into multiple functional layers: an outer carton for structural support, an inner tray with molded compartments for product positioning, and moisture-absorbing desiccants integrated into the tray structure. This segmentation allows each component to address specific requirements (moisture control, product protection, display) independently, resolving the contradiction between reliability and complexity.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The packaging utilizes composite material structures combining cardboard/carton materials with integrated desiccant layers and molded plastic or rigid paperboard trays. This composite approach enables simultaneous achievement of structural integrity, moisture control, and product protection without requiring entirely new packaging systems, thus managing complexity while improving reliability.

Inventive Principle:
Principle #40Composite materials

2Illumination intensity

If products are displayed in traditional cartons, then assembly is simple, but product visibility and consumer appeal are reduced

Engineering Contradiction:
Improveproduct visibilityVSAvoiddisplay assembly
Core Design Contradiction:
Illumination intensityVSEase of manufacture

Solution Approach 1:

The display carton incorporates a removable or foldable front panel that can be opened or collapsed to create different display configurations. This dynamic feature allows the packaging to transition from a closed protective state to an open display state, enhancing product visibility while maintaining simple assembly through standardized folding and locking mechanisms.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The packaging design utilizes three-dimensional molded trays with raised compartments that elevate products above the base surface, creating depth and visual interest. This dimensional approach to product positioning within the carton enhances visibility and appeal without adding complex assembly steps, as the molded structure is formed in a single manufacturing process.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

3Reliability

If products are secured tightly in packaging, then product protection during transit is improved, but accessibility and ease of display are reduced

Engineering Contradiction:
Improveproduct protectionVSAvoidproduct accessibility
Core Design Contradiction:
ReliabilityVSEase of operation

Solution Approach 1:

The inner tray is divided into individual molded compartments for each product unit, providing secure protection during transit. Simultaneously, the tray is designed as a removable insert that can be easily taken out of the outer carton, allowing quick access to products for display or sale. This segmentation into protectively fitted units with easy-remove containment resolves the contradiction between security and accessibility.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The packaging employs a nested structure where the inner tray with molded compartments fits within the outer carton. The inner tray provides tight product securing, while the outer carton serves as a protective shell during shipping. The nested design allows the inner tray to be easily removed from the outer carton, enabling product accessibility without compromising protection during transit.

Inventive Principle:
Principle #7Nested doll (Nesting)

Data Source

PatentUS9078533B2Display tray for displaying a plurality of containers
Publication Date: 2015.07.14 ALTRIA CLIENT SERVICES LLC
  • US9078533B2 patent drawing
  • US9078533B2 patent drawing
  • US9078533B2 patent drawing

AI summary

A display tray for displaying a plurality of containers. The display includes a base having a first longitudinal edge, and a second longitudinal edge; a first tray member comprising a first side extending from the first longitudinal edge of the base and terminating at an upper edge thereof, a second side extending from the upper edge of the first side and terminating at a lower edge thereof adjacent the base, the first tray member forming a substantially triangular cross-section and having a plurality of openings positioned along an apex thereof; and a second tray member comprising a first side extending from the second longitudinal edge of the base and terminating at an upper edge thereof, a second side extending from the upper edge of the first side and terminating at a lower edge thereof adjacent the base, the second tray member forming a substantially triangular cross-section.