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Solution Overview

Problem

Individuals lack control over their personal data on the internet and mobile platforms, with widespread sharing and usage without their consent, leading to privacy concerns and a lack of transparency in how their information is handled.

Innovation Solution

A controlled data management system that allows users to view, manage, and control their personal information across various platforms, using a trusted third party to provide transparency and consent, enabling users to opt-in or opt-out of data sharing and usage, with features like aliasing and data anonymization to protect privacy.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If personal data is shared across multiple companies and platforms, then service functionality and personalization improve, but user privacy control and transparency deteriorate

Engineering Contradiction:

Improveservice functionalityVSAvoiduser privacy control

Core Design Contradiction:

Adaptability or versatilityVSEase of operation

Solution Approach 1:

The patent introduces a trusted third-party intermediary system that acts as a mediator between users and multiple companies. This intermediary manages user data centrally, allowing companies to access necessary information for service delivery while maintaining user privacy control. The system enables users to grant or revoke consent for data sharing without having to manage individual relationships with each company, thus preserving service functionality while improving privacy control.

Inventive Principle:

Principle #24Intermediary (Mediator)

2Adaptability or versatility

If data collection and usage are expanded for better service targeting, then service personalization improves, but user awareness and consent quality deteriorate

Engineering Contradiction:

Improveservice personalizationVSAvoiduser awareness

Core Design Contradiction:

Adaptability or versatilityVSLoss of information

Solution Approach 1:

The patent implements a feedback mechanism where users receive notifications and information about how their data is being used by different companies. The system provides transparency through accessible records of data sharing agreements and usage purposes, allowing users to make informed decisions. This feedback loop maintains service personalization benefits while ensuring users retain awareness and can provide meaningful consent.

Inventive Principle:

Principle #23Feedback

3Reliability

If multiple authentication methods are used to protect privacy, then security improves, but user confusion and operational complexity increase

Engineering Contradiction:

ImprovesecurityVSAvoiduser operation

Core Design Contradiction:

ReliabilityVSEase of operation

Solution Approach 1:

The patent consolidates multiple authentication and privacy management functions into a single trusted intermediary system. Instead of requiring users to manage separate authentication mechanisms with each company, the system merges these functions into one centralized interface where users can control all data sharing and authentication through a unified process, thereby maintaining security while reducing operational complexity.

Inventive Principle:

Principle #5Merging (Combining)

Data Source

PatentUS11349799B2Managing data on computer and telecommunications networks

Publication Date: 2022.05.31 PRIVOWNY INC

AI summary

Protecting personal information by generating entity-specific aliases for use in communication with third parties is disclosed.