Digital TV Receiver Reporting Script for Usage Data Collection

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Solution Overview

Problem

Service providers in digital broadcasting systems lack standardized methods to measure and report usage of advanced services and user interactivity with non-real-time content, hindering their ability to understand content and service popularity among customers.

Innovation Solution

A digital television receiver with embedded processing logic and a reporting script that records and transmits usage information in a standardized format, using Application Programming Interfaces (APIs) to gather and upload data on user interactions with advanced services, allowing service providers to track usage and user behavior.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If service providers use traditional media broadcasting systems, then content delivery is achieved, but the ability to determine user selection and viewing of non-real-time content is lost

Engineering Contradiction:
Improveusage informationVSAvoidreporting system complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The receiver automatically executes reporting scripts and transmits usage information without requiring manual intervention from users or service providers. The system self-monitors user interactions with advanced services and autonomously reports this data, eliminating the need for complex manual reporting mechanisms while resolving the information loss problem.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The patent implements a feedback mechanism where usage information about user interactions with advanced services is collected at the receiver and transmitted back to service providers. This feedback loop enables providers to determine which content and services are popular among customers, directly addressing the information loss while maintaining manageable system complexity through standardized reporting protocols.

Inventive Principle:
Principle #23Feedback

2Measurement precision

If standardized reporting methods are implemented, then service usage measurement is improved, but device and system complexity increases

Engineering Contradiction:
Improveservice usage measurementVSAvoidreceiver complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The reporting script is designed as a universal component that can be executed across different receiver types and advanced services. The standardized reporting framework provides multi-functional capability, allowing the same script structure to measure various service usage metrics (content selection, viewing, interactions) without requiring device-specific custom implementations, thus improving measurement precision while controlling complexity.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The patent employs parameter changes by configuring reporting scripts with variable parameters that can be adjusted based on specific service types and measurement requirements. This allows precise measurement of different service usage scenarios through parameter modification rather than system complexity increase, enabling flexible and accurate service usage determination without proportionally increasing receiver complexity.

Inventive Principle:
Principle #35Parameter changes

Data Source

PatentUS10666894B2Receiver and method for reporting the usage of advanced television services
Publication Date: 2020.05.26 SATURN LICENSING LLC
  • US10666894B2 patent drawing
  • US10666894B2 patent drawing
  • US10666894B2 patent drawing

AI summary

According to one embodiment of the invention, a computerized method for reporting events from a television that supports transmission and playback of digital content in accordance with an Advanced Television Systems Committee (ATSC) standard. The method comprises downloading a triggered declarative object (TDO), which includes a reporting script, for storage within a digital receiver of the television. Thereafter, information associated with one or more detected events that occur during playback of the digital content is recorded and subsequently, upon execution of the reporting script, is output over a communication path separate from a communication path of the received digital content.