User Interaction Presentation Module for Social Network Posts
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Solution Overview
Problem
Social networking systems face challenges in presenting user interaction information in a way that is both relevant and appealing to users, making it difficult to encourage continued user interaction and participation.
Innovation Solution
Implementing a user interaction presentation module that applies a set of information presentation rules to display user interaction information on a user interface, including reaction icons and a social sentence, based on user interactions with social network content posts, with rules defining the arrangement and content of these elements.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If user interaction information is displayed to encourage participation, then user engagement is improved, but information overload and reduced appeal may occur
Solution Approach 1:
The patent extracts only the most relevant user interaction information (connections who reacted) and displays it separately from other post interactions. This selective extraction prevents information overload while maintaining engagement by showing socially relevant data without presenting all raw interaction data.
Solution Approach 2:
The patent applies different display qualities to different types of user interactions. Connections of the current user are highlighted with their names displayed, while other users are shown in aggregate form. This local differentiation makes the information more appealing by emphasizing socially relevant interactions without cluttering the interface.
2Loss of information
If detailed user interaction information is presented, then relevance is improved, but interface complexity increases
Solution Approach 1:
The patent segments user interaction information into distinct categories: reactions from connections (shown with names), reactions from non-connections (shown in aggregate), and other interactions. This segmentation allows detailed relevant information to be presented in an organized, non-overwhelming manner that maintains interface simplicity.
Solution Approach 2:
The patent dynamically adjusts the level of detail displayed based on the relationship between the current user and the interacting users. Connections receive personalized attention with name display, while other users are aggregated. This dynamic adaptation maintains relevance without requiring a complex static interface structure.
Data Source
AI summary
Systems, methods, and non-transitory computer-readable media can receive a set of information presentation rules, and receive a user interaction with a social network content post. User interaction information is displayed on a user interface for a current user based on the user interaction and the set of information presentation rules.


