Variable Data Merging in Packaging Imposition Automation

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Solution Overview

Problem

Current packaging printing technologies are not well-suited for variable data printing, as manually assigning different artworks to similar repeats is impractical due to the large number of instances required, making it difficult to handle efficiently, especially when dealing with hundreds or thousands of different artwork instances.

Innovation Solution

A method for creating packaging imposition schemes that involves providing target printing sheet properties, designing package elements with variable information objects, merging variable information data with these objects, and performing step and repeat operations on the printing sheet, utilizing formats like Creo Variable Postscript (VPS) or Personalized Print Markup Language (PPML) to automate the process.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If manual assignment of different artworks to similar repeats is used, then customization capability is improved, but labor intensity and time consumption increase significantly

Engineering Contradiction:
Improvecustomization capabilityVSAvoidtime consumption
Core Design Contradiction:
Adaptability or versatilityVSLoss of time

Solution Approach 1:

The patent applies preliminary action by pre-defining variable information objects and their properties in the package design phase. This allows the imposition system to automatically merge variable data with predefined objects during imposition creation, eliminating the need for manual artwork assignment to each repeat. The variable information objects are prepared in advance with their placement and formatting specifications, enabling automated personalization at scale.

Inventive Principle:
Principle #10Preliminary action

2Adaptability or versatility

If manual artwork assignment to each repeat is performed, then design flexibility is maintained, but productivity decreases due to large number of instances

Engineering Contradiction:
Improvedesign flexibilityVSAvoidproductivity
Core Design Contradiction:
Adaptability or versatilityVSProductivity

Solution Approach 1:

The patent applies segmentation by separating the design elements into distinct variable information objects that can be independently configured and merged with variable data. Instead of manually assigning artworks to thousands of individual repeats, the system segments the packaging design into reusable objects with variable properties, allowing automated merging based on data fields. This maintains design flexibility while enabling batch processing of variable data.

Inventive Principle:
Principle #1Segmentation

3Productivity

If automated variable data merging is implemented, then processing efficiency is improved, but system complexity increases

Engineering Contradiction:
Improveprocessing efficiencyVSAvoidsystem complexity
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The patent applies universality by creating a multi-functional imposition system that can handle both traditional fixed-content packaging and variable data packaging through the same workflow. The variable information object framework provides universal interfaces for defining, storing, and merging variable content across different package designs and data sources. This universal approach consolidates multiple functions into a single system rather than requiring separate manual processes for each package type.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Data Source

PatentUS8219227B2Merging variable data for packaging imposition
Publication Date: 2012.07.10 EASTMAN KODAK CO
  • US8219227B2 patent drawing
  • US8219227B2 patent drawing
  • US8219227B2 patent drawing

AI summary

A printing imposition method for creating packaging imposition schemes includes providing target printing sheet properties; providing at least one designed package element (23, 26, 27) wherein the designed package element includes at least one variable information object (92, 93, 94); providing variable information data (44, 45, 46, 47) to be inserted in at least one variable information object; creating variable package elements (95, 96, 97) by merging the variable information data (44, 45, 46, 47) and at least one variable information object (92, 93, 94) in at least one designed package element (23, 26, 27); and performing step and repeat of the variable package elements on the target printing sheet (70) according to the target printing sheet properties.