Vector Embedding System for Privacy-Preserving Content Generation

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Solution Overview

Problem

Existing generative AI systems struggle to effectively utilize first-party or proprietary data for digital content generation due to security concerns and the challenge of making extracted data intelligible, often resulting in hallucinations or context-unaware content.

Innovation Solution

The system employs vectorized embeddings of first-party data and machine learning to identify similar digital content items, using a first ML model to compare user prompts with vector databases, and selectively inputs these to generative ML models to generate sourced or unsourced digital content items based on contextual relevance.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If generative AI models are trained on first-party or proprietary data, then the generated content becomes more accurate and contextually relevant, but data privacy and security concerns are violated

Engineering Contradiction:
Improvecontent accuracyVSAvoiddata privacy risk
Core Design Contradiction:
ReliabilityVSObject-affected harmful factors

Solution Approach 1:

The patent introduces an intermediary vector database that stores embeddings of first-party data without the actual data itself. The generative AI model queries this vector database for relevant information rather than being trained on the raw data, thus maintaining accuracy while preserving privacy. The vector database acts as a mediator between the private data and the AI model.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The patent extracts only the essential information from first-party data by converting it into vector embeddings and storing these in a vector database. This extraction allows the generative AI model to access and utilize the information without having access to or training on the original sensitive data, thereby resolving the privacy-accuracy contradiction.

Inventive Principle:
Principle #2Taking out (Extraction)

2Productivity

If search engines are used to extract data from first-party data, then data retrieval is possible, but the extracted data is not easily intelligible to users

Engineering Contradiction:
Improvedata retrieval efficiencyVSAvoiddata intelligibility
Core Design Contradiction:
ProductivityVSEase of operation

Solution Approach 1:

The patent transforms the first-party data into vector embeddings, which are mathematical representations that capture the semantic meaning of the data. This parameter transformation makes the data both retrievable through vector similarity search and intelligible when processed by the generative AI model, which can present the information in user-friendly formats.

Inventive Principle:
Principle #35Parameter changes

Solution Approach 2:

The patent replaces traditional search engine mechanisms with a vector-based embedding system. Instead of relying on keyword matching and indexing that produces raw data extracts, the system uses vector similarity search to retrieve semantically relevant information, which is then processed by the generative AI model to produce intelligible responses.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

3Productivity

If generative AI models are trained on improper or unrelated data, then training can proceed, but the generated content results in hallucinations or context-unaware output

Engineering Contradiction:
Improvetraining capabilityVSAvoidcontent quality
Core Design Contradiction:
ProductivityVSReliability

Solution Approach 1:

The patent implements a feedback mechanism where the system queries the vector database based on the user's prompt and uses the retrieved relevant information to guide the generative AI model's output. This feedback loop ensures that the model generates accurate, context-aware content by continuously referencing the actual first-party data stored in the vector database, preventing hallucinations.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The patent performs preliminary action by pre-processing and storing first-party data as vector embeddings in the vector database before the generative AI model needs to generate content. This preliminary preparation ensures that when content generation is needed, the model can quickly retrieve and utilize relevant information from the database, ensuring high-quality output without requiring retraining.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS20250053804A1Intelligent digital content generation using first party data
Publication Date: 2025.02.13 ACCENTURE GLOBAL SOLUTIONS LTD
  • US20250053804A1 patent drawing
  • US20250053804A1 patent drawing
  • US20250053804A1 patent drawing

AI summary

Aspects of the present disclosure provide systems, methods, and computer-readable storage media that support intelligent digital content generation using first-party data. For example, a system may extract features from items of first-party data to generate a vector table of vectorized embeddings. A user prompt may be vectorized and input to a machine learning (ML) model to generate a result vector that is a similar to the prompt vector in a latent space representation of the vector database. The system may compare the result vector to the prompt vector, and based on a result of the comparison, output either a sourced digital content item or an unsourced digital content item. The sourced digital content item may be generated by generative ML model(s) based on the result vector, and the unsourced digital content item may be generated by generative ML model(s) based on a custom prompt derived from the prompt vector.