Vehicle AR Display Control for Multi-Occupant Interest Viewing

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Solution Overview

Problem

Existing vehicle display systems struggle to effectively identify and manage external objects of interest for multiple occupants, considering their individual gaze, voice, and gesture inputs, and adjust display settings to minimize driver distraction and enhance occupant experience.

Innovation Solution

A system that utilizes occupant gaze, voice, and gesture recognition to personalize augmented reality displays, adjust seat positions, and manage display areas based on occupant boarding positions and priorities, allowing seamless viewing of external objects while considering relative movements and comfort.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If AR information is displayed on external objects to enhance occupant interest, then occupant engagement is improved, but driver distraction increases

Engineering Contradiction:
Improveoccupant engagementVSAvoiddriver distraction
Core Design Contradiction:
Adaptability or versatilityVSObject-affected harmful factors

Solution Approach 1:

The patent applies local quality by displaying AR information selectively at specific locations on external objects rather than uniformly across all objects. The system determines display locations based on object characteristics, occupant gaze direction, and relevance to minimize distraction while maintaining engagement. This localized approach ensures information appears only where it adds value without creating unnecessary visual noise for the driver.

Inventive Principle:
Principle #3Local quality

Solution Approach 2:

The patent introduces an intermediary system that acts as a mediator between the AR information generation and the driver's view. This intermediary layer processes and filters AR content, adjusting its visibility, position, and characteristics based on driving context, object importance, and occupant attention patterns. The intermediary ensures that AR information enhances engagement while maintaining safety by preventing excessive distraction.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Adaptability or versatility

If multiple display areas are provided for multiple occupants, then individual viewing experience is improved, but display system complexity increases

Engineering Contradiction:
Improveindividual viewing experienceVSAvoiddisplay system complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent applies segmentation by dividing the display system into multiple independent display areas, each dedicated to specific occupants or occupant groups. The display region determination unit segments the overall display area based on occupant positions, gaze directions, and preferences, allowing each occupant to have personalized viewing zones. This segmentation enables individualized content delivery without requiring a completely separate display system for each occupant.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent resolves complexity by adding spatial dimensionality to the display system. Instead of providing multiple independent displays, the system creates multiple display areas within a single three-dimensional space (the windshield AR field). By utilizing different spatial zones, angles, and depths in the AR display volume, the system accommodates multiple occupants simultaneously while maintaining a unified display architecture, thereby reducing overall system complexity.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

3Ease of operation

If display content is personalized based on occupant preferences, then user satisfaction is improved, but information processing requirements increase

Engineering Contradiction:
Improveuser satisfactionVSAvoidinformation processing requirements
Core Design Contradiction:
Ease of operationVSQuantity of substance

Solution Approach 1:

The patent applies preliminary action by pre-establishing occupant profiles that store preferences, viewing habits, and interest patterns before actual AR content generation. The system collects and processes occupant data in advance, creating personalized profiles that guide subsequent content delivery. This preliminary processing reduces real-time computational requirements by having preference information ready beforehand, thus maintaining high user satisfaction without excessive processing demands during active display.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentEP4167055B1System for controlling vehicle display by transfering external interest information
Publication Date: 2025.12.10 HYUNDAI MOBIS CO LTD
  • EP4167055B1 patent drawingFigure 1
  • EP4167055B1 patent drawingFigure 2
  • EP4167055B1 patent drawingFigure 3

AI summary

Disclosed is a system for controlling a vehicle display. The system includes a display and processors that confirm an external interest information of a first occupant in a vehicle; and a display controller that performs control to display the external interest information of the first occupant through the vehicle display.