Vehicle Content Orchestration for Immersive Passenger Stimulation
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Solution Overview
Problem
Autonomous and semi-autonomous vehicles pose a challenge in keeping passengers entertained and awake during long journeys, as existing systems fail to provide immersive and stimulating experiences that adapt to individual preferences and environmental conditions.
Innovation Solution
An orchestrator component that determines and presents interactive content, including augmented reality (AR) and virtual reality (VR), based on vehicle conditions, user preferences, and environmental factors, while synchronizing with vehicle operations to create immersive experiences such as recreating vehicle action sequences or providing educational content.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If autonomous vehicles are used to reduce driving interaction, then driver workload is reduced, but passenger entertainment and cognitive stimulation deteriorate
Solution Approach 1:
The system automatically monitors passenger cognitive state through sensors and autonomously selects and adjusts content without requiring passenger intervention, allowing the system to serve itself in maintaining passenger engagement while the vehicle operates autonomously
Solution Approach 2:
The system continuously monitors passenger cognitive state through sensors and uses this feedback to dynamically adjust content selection and vehicle operations, creating a closed-loop system that adapts to passenger needs in real-time
2Device complexity
If passive content delivery is used to entertain passengers, then system complexity is reduced, but passenger engagement and cognitive stimulation deteriorate
Solution Approach 1:
The system dynamically adjusts content characteristics and vehicle operations based on real-time passenger cognitive state, transforming static passive content delivery into an adaptive interactive experience that responds to passenger needs
Solution Approach 2:
The vehicle system performs multiple functions simultaneously - transportation, entertainment, and cognitive state monitoring - integrating these functions into a unified system that adapts to passenger needs across different contexts
3Adaptability or versatility
If immersive interactive content is provided to stimulate passengers, then passenger engagement is improved, but energy consumption increases
Solution Approach 1:
The system applies stimulation selectively based on measured cognitive state - only increasing engagement when cognitive load indicators suggest the passenger needs stimulation, rather than continuously maximizing engagement, thus optimizing energy usage
Solution Approach 2:
The system changes content parameters (intensity, type, duration) based on passenger cognitive state measurements, adjusting stimulation levels to match actual passenger needs rather than maintaining constant high-intensity engagement
Data Source
AI summary
Interactive content can be managed and provided to occupants of an automated vehicle to enhance their experience while in the vehicle. Orchestrator component can determine interactive content based on conditions associated with the vehicle, user preferences, video content, or other information. Interactive content can comprise video content, audio content, and control content. Video content can comprise augmented reality or virtual reality content. Control content can be used to control vehicle operation in relation to or synchronization with presentation of video content. Orchestrator component can correlate between certain roads on which the vehicle can travel and entertainment presentations presented to a vehicle occupant. Orchestrator component can control vehicle operation to have the vehicle recreate a vehicle action sequence (VAS) in a video program being presented to the occupant in the vehicle. Orchestrator component can notify nearby vehicles when VAS is be recreated, or another vehicle also can participate in VAS.


