Vehicle Content Provision Timing via Adaptive Route Start Points

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Solution Overview

Problem

Existing content provision systems fail to deliver content at the intended timing due to variations in travel time caused by factors like road conditions and weather, missing the desired impact on passengers.

Innovation Solution

An information processing device that adjusts the start point of content provision based on real-time factor information, such as road conditions and weather, to ensure timely delivery.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If content is provided based on a fixed schedule, then the system operation is simple, but the content may not be delivered at the intended timing due to travel time variations

Engineering Contradiction:

Improvecontent delivery timing accuracyVSAvoidsystem complexity

Core Design Contradiction:

ReliabilityVSDevice complexity

Solution Approach 1:

The system obtains actual arrival time information and compares it with scheduled arrival time to determine timing deviation. Based on this feedback, the system dynamically adjusts the content provision start point position along the route to compensate for timing deviations, ensuring content is delivered at the intended moment despite travel time variations

Inventive Principle:

Principle #23Feedback

Solution Approach 2:

The content provision start point is transformed from a fixed position to a dynamic position that adjusts based on actual travel conditions. The system continuously monitors timing deviation and modifies the start point location accordingly, making the content delivery system adaptive to real-time travel variations

Inventive Principle:

Principle #15Dynamics

2Manufacturing precision

If the provision start point is adjusted dynamically, then content delivery timing accuracy improves, but the system complexity increases

Engineering Contradiction:

Improvecontent provision timing precisionVSAvoidcontrol system complexity

Core Design Contradiction:

Manufacturing precisionVSDevice complexity

Solution Approach 1:

The system pre-calculates and sets multiple candidate provision start points along the route at different positions. When timing deviation occurs, the system selects from these pre-prepared options rather than calculating a new position from scratch, reducing computational complexity while maintaining precision

Inventive Principle:

Principle #10Preliminary action

Solution Approach 2:

The system changes the positional parameter of the provision start point based on timing deviation magnitude. By adjusting this single key parameter dynamically, the system achieves precise content delivery timing without requiring complex control mechanisms

Inventive Principle:

Principle #35Parameter changes

Data Source

PatentUS20250283729A1Information processing device, content providing method, vehicle, and program

Publication Date: 2025.09.11 TOYOTA BOSHOKU KK

AI summary

An information processing device includes: a setting section configured to set, in a route, a provision start point at which provision of content is started; a factor information obtaining section configured to obtain, while a traveling body is traveling along the route, factor information about a factor which gives an influence on time when the traveling body arrives at the provision start point; and an adjusting section configured to adjust, while the traveling body is traveling along the route, the provision start point on the basis of the factor information.