Vehicle Data Capture System for Comprehensive Online Listings
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
Current vehicle listing websites provide insufficient information to potential buyers, leading to time-consuming inquiries for additional data from sales personnel, as customers prefer to minimize in-person interactions, especially during pandemics.
Innovation Solution
A vehicle data capture system that includes elongated platforms with cameras, microphones, dynamometer units, and an interior data capture unit, connected to a platform provider for comprehensive data collection and generation of a vehicle report, incorporating audiovisual, performance, and third-party data.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of information
If basic vehicle information is provided on website listings, then customers can view information online, but the information is insufficient compared to in-person viewing
Solution Approach 1:
The system performs preliminary data capture actions by automatically collecting comprehensive vehicle information (audiovisual data, diagnostic data, performance data) before customer viewing. This preliminary action ensures all necessary information is gathered in advance, eliminating the need for customers to request additional data and reducing information loss without requiring complex manual processes at the time of customer interaction.
Solution Approach 2:
The system creates comprehensive digital copies of the vehicle experience by capturing audiovisual imagery, diagnostic information, and performance metrics. These digital copies replicate what a customer would experience in-person, allowing complete vehicle information to be viewed online without requiring the customer to physically visit the dealership.
2Loss of information
If customers call dealerships for additional vehicle data, then more information can be obtained, but it is time-consuming and repetitive
Solution Approach 1:
The system performs preliminary data collection by automatically gathering all vehicle information (audiovisual, diagnostic, performance data) before customer inquiries. This eliminates the need for time-consuming back-and-forth communication between customers and sales personnel, as all requested information is already captured and available for immediate online access.
Solution Approach 2:
The system enables self-service by providing comprehensive vehicle information directly accessible to customers through the website. Customers can obtain all necessary vehicle data independently without requiring sales personnel assistance, eliminating repetitive data collection efforts across multiple customer interactions.
3Productivity
If comprehensive vehicle data is captured and provided online, then online purchases increase, but the system complexity increases
Solution Approach 1:
The system segments the data capture process into distinct functional modules: audiovisual capture units, diagnostic data interfaces, and performance test systems. Each module independently captures specific types of data, which are then integrated into a comprehensive online listing. This segmentation manages system complexity by organizing functions into manageable, specialized components.
Solution Approach 2:
The system employs multi-functional data capture devices that can collect multiple types of vehicle information simultaneously. For example, the audiovisual capture system can record exterior images, interior images, and video demonstrations, while the diagnostic interface can retrieve various vehicle system data. This universality reduces the number of separate systems needed, managing complexity while providing comprehensive information to boost online sales conversion.
Data Source
AI summary
A system for capturing and displaying vehicle data includes a vehicle data capture system having a pair of elongated platforms for receiving a subject vehicle, a plurality of cameras and microphones, and a series of dynamometer units for capturing vehicle images, sounds, and performance information. An interior data capture unit includes a portable camera and microphone, an OBD scanner and temperature sensor for capturing information from the interior of the subject vehicle. A system controller is communicatively linked to a platform provider over a network and sends the captured vehicle data. The platform provider includes functionality for receiving the vehicle data from the system controller, and for communicating with a third party data provider to receive additional data pertaining to a subject vehicle. All received data is provided as a comprehensive vehicle report and submitted to a client interface device.